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OTC Healthcare in the Baltic States to 2011
Datamonitor, Aug 2008, Pages: 181
Chapter 1 EXECUTIVE SUMMARY 2
Summary Market Level - OTC Healthcare 2
Summary category level - Analgesics 3
Summary category level - Cough and Cold Preparations 4
Summary category level - Traditional Medicines 5
Summary category level - First Aid Kits 6
Summary category level - Indigestion Preparations 7
Summary category level - Vitamins and Minerals 8
Summary category level - Plasters & Bandages 9
Summary category level - Medicated Skin Products 10
Summary category level - Other OTC Healthcare Products 11
Summary category level - Topical OTC Medicines 12
Chapter 2 INTRODUCTION 13
What is this report about? 13
How to use this report 13
Market Definition 14
Chapter 3 MARKET OVERVIEW 30
Value Analysis, 2001-2006 30
Value Analysis, 2006-2011 32
Value Analysis, US$ 2001-2006 35
Value Analysis, US$ 2006-2011 36
Company and Brand Share Analysis 38
Expenditure & consumption per capita 45
Chapter 4 LEADING COMPANY PROFILES 49
Pfizer Inc 49
GlaxoSmithKline 51
Chapter 5 CATEGORY ANALYSIS - ANALGESICS 54
Value Analysis, 2001-2006 54
Value Analysis, 2006-2011 55
Value Analysis, US$ 2001-2006 57
Value Analysis, US$ 2006-2011 57
Company and Brand Share Analysis 59
Expenditure & consumption per capita 62
Chapter 6 CATEGORY ANALYSIS - COUGH AND COLD PREPARATIONS 64
Value Analysis, 2001-2006 64
Value Analysis, 2006-2011 65
Value Analysis, US$ 2001-2006 67
Value Analysis, US$ 2006-2011 68
Company and Brand Share Analysis 70
Expenditure & consumption per capita 73
Chapter 7 CATEGORY ANALYSIS - TRADITIONAL MEDICINES 76
Value Analysis, 2001-2006 76
Value Analysis, 2006-2011 77
Value Analysis, US$ 2001-2006 78
Value Analysis, US$ 2006-2011 78
Company and Brand Share Analysis 79
Expenditure & consumption per capita 81
Chapter 8 CATEGORY ANALYSIS - FIRST AID KITS 83
Value Analysis, 2001-2006 83
Value Analysis, 2006-2011 84
Value Analysis, US$ 2001-2006 86
Value Analysis, US$ 2006-2011 86
Company and Brand Share Analysis 87
Expenditure & consumption per capita 90
Chapter 9 CATEGORY ANALYSIS - INDIGESTION PREPARATIONS 92
Value Analysis, 2001-2006 92
Value Analysis, 2006-2011 93
Value Analysis, US$ 2001-2006 95
Value Analysis, US$ 2006-2011 95
Company and Brand Share Analysis 97
Expenditure & consumption per capita 100
Chapter 10 CATEGORY ANALYSIS - VITAMINS AND MINERALS 102
Value Analysis, 2001-2006 102
Value Analysis, 2006-2011 103
Value Analysis, US$ 2001-2006 105
Value Analysis, US$ 2006-2011 105
Company and Brand Share Analysis 107
Expenditure & consumption per capita 110
Chapter 11 CATEGORY ANALYSIS - PLASTERS & BANDAGES 112
Value Analysis, 2001-2006 112
Value Analysis, 2006-2011 113
Value Analysis, US$ 2001-2006 115
Value Analysis, US$ 2006-2011 116
Company and Brand Share Analysis 118
Expenditure & consumption per capita 121
Chapter 12 CATEGORY ANALYSIS - MEDICATED SKIN PRODUCTS 125
Value Analysis, 2001-2006 125
Value Analysis, 2006-2011 126
Value Analysis, US$ 2001-2006 128
Value Analysis, US$ 2006-2011 129
Company and Brand Share Analysis 131
Expenditure & consumption per capita 134
Chapter 13 CATEGORY ANALYSIS OTHER OTC HEALTHCARE PRODUCTS 138
Value Analysis, 2001-2006 138
Value Analysis, 2006-2011 139
Value Analysis, US$ 2001-2006 141
Value Analysis, US$ 2006-2011 142
Company and Brand Share Analysis 144
Expenditure & consumption per capita 148
Chapter 14 CATEGORY ANALYSIS - TOPICAL OTC MEDICINES 152
Value Analysis, 2001-2006 152
Value Analysis, 2006-2011 153
Value Analysis, US$ 2001-2006 155
Value Analysis, US$ 2006-2011 156
Company and Brand Share Analysis 158
Expenditure & consumption per capita 161
Chapter 15 COUNTRY COMPARISON 165
Value 165
Market Share 170
Chapter 16 BALTIC STATES SOCIOECONOMIC PROFILE 171
Country Overview 171
Key Facts 172
Political Overview 174
Baltic States Economic Overview 175
Chapter 17 RESEARCH METHODOLOGY 176
Methodology overview 176
Secondary research 177
Market modelling 178
Primary research 179
Data finalisation 179
Ongoing research 180
Chapter 18 APPENDIX 181
Future readings 181
How to contact experts in your industry 181
LIST OF FIGURES
Figure 1: Baltic States OTC Healthcare value & value forecast, 2001-2011 (LVL m, nominal prices) 34
Figure 2: Baltic States OTC Healthcare category growth comparison, by value, 2001-2011 37
Figure 3: Baltic States OTC Healthcare company share, by value, 2005-2006 (%) 42
Figure 4: Baltic States Analgesics value & value forecast, 2001-2011 (LVL m, nominal prices) 56
Figure 5: Baltic States Analgesics category growth comparison, by value, 2001-2011 58
Figure 6: Baltic States Analgesics company share, by value, 2005-2006 (%) 60
Figure 7: Baltic States Cough and Cold Preparations value & value forecast, 2001-2011 (LVL m, nominal prices) 66
Figure 8: Baltic States Cough and Cold Preparations category growth comparison, by value, 2001-2011 69
Figure 9: Baltic States Cough and Cold Preparations company share, by value, 2005-2006 (%) 71
Figure 10: Baltic States Traditional Medicines value & value forecast, 2001-2011 (LVL m, nominal prices) 77
Figure 11: Baltic States First Aid Kits value & value forecast, 2001-2011 (LVL m, nominal prices) 85
Figure 12: Baltic States First Aid Kits company share, by value, 2005-2006 (%) 88
Figure 13: Baltic States Indigestion Preparations value & value forecast, 2001-2011 (LVL m, nominal prices) 94
Figure 14: Baltic States Indigestion Preparations category growth comparison, by value, 2001-2011 96
Figure 15: Baltic States Indigestion Preparations company share, by value, 2005-2006 (%) 98
Figure 16: Baltic States Vitamins and Minerals value & value forecast, 2001-2011 (LVL m, nominal prices) 104
Figure 17: Baltic States Vitamins and Minerals category growth comparison, by value, 2001-2011 106
Figure 18: Baltic States Vitamins and Minerals company share, by value, 2005-2006 (%) 108
Figure 19: Baltic States Plasters & Bandages value & value forecast, 2001-2011 (LVL m, nominal prices) 114
Figure 20: Baltic States Plasters & Bandages category growth comparison, by value, 2001-2011 117
Figure 21: Baltic States Plasters & Bandages company share, by value, 2005-2006 (%) 119
Figure 22: Baltic States Medicated Skin Products value & value forecast, 2001-2011 (LVL m, nominal prices) 127
Figure 23: Baltic States Medicated Skin Products category growth comparison, by value, 2001-2011 130
Figure 24: Baltic States Medicated Skin Products company share, by value, 2005-2006 (%) 132
Figure 25: Baltic States Other OTC Healthcare Products value & value forecast, 2001-2011 (LVL m, nominal prices) 140
Figure 26: Baltic States Other OTC Healthcare Products category growth comparison, by value, 2001-2011 143
Figure 27: Baltic States Other OTC Healthcare Products company share, by value, 2005-2006 (%) 146
Figure 28: Baltic States Topical OTC Medicines value & value forecast, 2001-2011 (LVL m, nominal prices) 154
Figure 29: Baltic States Topical OTC Medicines category growth comparison, by value, 2001-2011 157
Figure 30: Baltic States Topical OTC Medicines company share, by value, 2005-2006 (%) 159
Figure 31: Global OTC Healthcare market split (value terms, 2006) - Top 5 countries 166
Figure 32: Global OTC Healthcare market value, 2001 - 2006 (Top 5 countries) 169
Figure 33: Map of Baltic States 173
Figure 34: Annual data review process 177
LIST OF TABLES
Table 1: OTC Healthcare category definitions 15
Table 2: Baltic States OTC Healthcare value, 2001-2006 (LVL m, nominal prices) 31
Table 3: Baltic States OTC Healthcare value forecast, 2006-2011 (LVL m, nominal prices) 33
Table 4: Baltic States OTC Healthcare value, 2001-2006 (US$ m nominal prices) 35
Table 5: Baltic States OTC Healthcare value forecast, 2006-2011 (US$ m nominal prices) 36
Table 6: Baltic States OTC Healthcare brand share, by value, 2005-2006 (%) 38
Table 7: Baltic States OTC Healthcare value, by brand 2005-2006 (LVL m nominal prices) 40
Table 8: Baltic States OTC Healthcare company share by value, 2005-2006 (%) 43
Table 9: Baltic States OTC Healthcare value, by company, 2005-2006 (LVL m nominal prices) 44
Table 10: Baltic States OTC Healthcare expenditure per capita, 2001-2006 (LVL, nominal prices) 45
Table 11: Baltic States OTC Healthcare forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 46
Table 12: Baltic States OTC Healthcare expenditure per capita, 2001-2006 (US$ nominal prices) 47
Table 13: Baltic States OTC Healthcare forecast expenditure per capita, 2006-2011 (US$ nominal prices) 48
Table 14: Pfizer Inc Key Facts 49
Table 15: GlaxoSmithKline Key Facts 51
Table 16: Baltic States Analgesics value, 2001-2006 (LVL m, nominal prices) 54
Table 17: Baltic States Analgesics value forecast, 2006-2011 (LVL m, nominal prices) 55
Table 18: Baltic States Analgesics value, 2001-2006 (US$ m nominal prices) 57
Table 19: Baltic States Analgesics value forecast, 2006-2011 (US$ m nominal prices) 57
Table 20: Baltic States Analgesics brand share, by value, 2005-2006 (%) 59
Table 21: Baltic States Analgesics value, by brand 2005-2006 (LVL m nominal prices) 59
Table 22: Baltic States Analgesics company share by value, 2005-2006 (%) 61
Table 23: Baltic States Analgesics value, by company, 2005-2006 (LVL m nominal prices) 61
Table 24: Baltic States Analgesics expenditure per capita, 2001-2006 (LVL, nominal prices) 62
Table 25: Baltic States Analgesics forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 62
Table 26: Baltic States Analgesics expenditure per capita, 2001-2006 (US$ nominal prices) 63
Table 27: Baltic States Analgesics forecast expenditure per capita, 2006-2011 (US$ nominal prices) 63
Table 28: Baltic States Cough and Cold Preparations value, 2001-2006 (LVL m, nominal prices) 64
Table 29: Baltic States Cough and Cold Preparations value forecast, 2006-2011 (LVL m, nominal prices) 65
Table 30: Baltic States Cough and Cold Preparations value, 2001-2006 (US$ m nominal prices) 67
Table 31: Baltic States Cough and Cold Preparations value forecast, 2006-2011 (US$ m nominal prices) 68
Table 32: Baltic States Cough and Cold Preparations brand share, by value, 2005-2006 (%) 70
Table 33: Baltic States Cough and Cold Preparations value, by brand 2005-2006 (LVL m nominal prices) 70
Table 34: Baltic States Cough and Cold Preparations company share by value, 2005-2006 (%) 72
Table 35: Baltic States Cough and Cold Preparations value, by company, 2005-2006 (LVL m nominal prices) 72
Table 36: Baltic States Cough and Cold Preparations expenditure per capita, 2001-2006 (LVL, nominal prices) 73
Table 37: Baltic States Cough and Cold Preparations forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 74
Table 38: Baltic States Cough and Cold Preparations expenditure per capita, 2001-2006 (US$ nominal prices) 74
Table 39: Baltic States Cough and Cold Preparations forecast expenditure per capita, 2006-2011 (US$ nominal prices) 75
Table 40: Baltic States Traditional Medicines value, 2001-2006 (LVL m, nominal prices) 76
Table 41: Baltic States Traditional Medicines value forecast, 2006-2011 (LVL m, nominal prices) 77
Table 42: Baltic States Traditional Medicines value, 2001-2006 (US$ m nominal prices) 78
Table 43: Baltic States Traditional Medicines value forecast, 2006-2011 (US$ m nominal prices) 78
Table 44: Baltic States Traditional Medicines brand share, by value, 2005-2006 (%) 79
Table 45: Baltic States Traditional Medicines value, by brand 2005-2006 (LVL m nominal prices) 79
Table 46: Baltic States Traditional Medicines company share by value, 2005-2006 (%) 80
Table 47: Baltic States Traditional Medicines value, by company, 2005-2006 (LVL m nominal prices) 80
Table 48: Baltic States Traditional Medicines expenditure per capita, 2001-2006 (LVL, nominal prices) 81
Table 49: Baltic States Traditional Medicines forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 81
Table 50: Baltic States Traditional Medicines expenditure per capita, 2001-2006 (US$ nominal prices) 82
Table 51: Baltic States Traditional Medicines forecast expenditure per capita, 2006-2011 (US$ nominal prices) 82
Table 52: Baltic States First Aid Kits value, 2001-2006 (LVL m, nominal prices) 83
Table 53: Baltic States First Aid Kits value forecast, 2006-2011 (LVL m, nominal prices) 84
Table 54: Baltic States First Aid Kits value, 2001-2006 (US$ m nominal prices) 86
Table 55: Baltic States First Aid Kits value forecast, 2006-2011 (US$ m nominal prices) 86
Table 56: Baltic States First Aid Kits brand share, by value, 2005-2006 (%) 87
Table 57: Baltic States First Aid Kits value, by brand 2005-2006 (LVL m nominal prices) 87
Table 58: Baltic States First Aid Kits company share by value, 2005-2006 (%) 89
Table 59: Baltic States First Aid Kits value, by company, 2005-2006 (LVL m nominal prices) 89
Table 60: Baltic States First Aid Kits expenditure per capita, 2001-2006 (LVL, nominal prices) 90
Table 61: Baltic States First Aid Kits forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 90
Table 62: Baltic States First Aid Kits expenditure per capita, 2001-2006 (US$ nominal prices) 91
Table 63: Baltic States First Aid Kits forecast expenditure per capita, 2006-2011 (US$ nominal prices) 91
Table 64: Baltic States Indigestion Preparations value, 2001-2006 (LVL m, nominal prices) 92
Table 65: Baltic States Indigestion Preparations value forecast, 2006-2011 (LVL m, nominal prices) 93
Table 66: Baltic States Indigestion Preparations value, 2001-2006 (US$ m nominal prices) 95
Table 67: Baltic States Indigestion Preparations value forecast, 2006-2011 (US$ m nominal prices) 95
Table 68: Baltic States Indigestion Preparations brand share, by value, 2005-2006 (%) 97
Table 69: Baltic States Indigestion Preparations value, by brand 2005-2006 (LVL m nominal prices) 97
Table 70: Baltic States Indigestion Preparations company share by value, 2005-2006 (%) 99
Table 71: Baltic States Indigestion Preparations value, by company, 2005-2006 (LVL m nominal prices) 99
Table 72: Baltic States Indigestion Preparations expenditure per capita, 2001-2006 (LVL, nominal prices) 100
Table 73: Baltic States Indigestion Preparations forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 100
Table 74: Baltic States Indigestion Preparations expenditure per capita, 2001-2006 (US$ nominal prices) 101
Table 75: Baltic States Indigestion Preparations forecast expenditure per capita, 2006-2011 (US$ nominal prices) 101
Table 76: Baltic States Vitamins and Minerals value, 2001-2006 (LVL m, nominal prices) 102
Table 77: Baltic States Vitamins and Minerals value forecast, 2006-2011 (LVL m, nominal prices) 103
Table 78: Baltic States Vitamins and Minerals value, 2001-2006 (US$ m nominal prices) 105
Table 79: Baltic States Vitamins and Minerals value forecast, 2006-2011 (US$ m nominal prices) 105
Table 80: Baltic States Vitamins and Minerals brand share, by value, 2005-2006 (%) 107
Table 81: Baltic States Vitamins and Minerals value, by brand 2005-2006 (LVL m nominal prices) 107
Table 82: Baltic States Vitamins and Minerals company share by value, 2005-2006 (%) 109
Table 83: Baltic States Vitamins and Minerals value, by company, 2005-2006 (LVL m nominal prices) 109
Table 84: Baltic States Vitamins and Minerals expenditure per capita, 2001-2006 (LVL, nominal prices) 110
Table 85: Baltic States Vitamins and Minerals forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 110
Table 86: Baltic States Vitamins and Minerals expenditure per capita, 2001-2006 (US$ nominal prices) 111
Table 87: Baltic States Vitamins and Minerals forecast expenditure per capita, 2006-2011 (US$ nominal prices) 111
Table 88: Baltic States Plasters & Bandages value, 2001-2006 (LVL m, nominal prices) 112
Table 89: Baltic States Plasters & Bandages value forecast, 2006-2011 (LVL m, nominal prices) 113
Table 90: Baltic States Plasters & Bandages value, 2001-2006 (US$ m nominal prices) 115
Table 91: Baltic States Plasters & Bandages value forecast, 2006-2011 (US$ m nominal prices) 116
Table 92: Baltic States Plasters & Bandages brand share, by value, 2005-2006 (%) 118
Table 93: Baltic States Plasters & Bandages value, by brand 2005-2006 (LVL m nominal prices) 118
Table 94: Baltic States Plasters & Bandages company share by value, 2005-2006 (%) 120
Table 95: Baltic States Plasters & Bandages value, by company, 2005-2006 (LVL m nominal prices) 120
Table 96: Baltic States Plasters & Bandages expenditure per capita, 2001-2006 (LVL, nominal prices) 121
Table 97: Baltic States Plasters & Bandages forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 122
Table 98: Baltic States Plasters & Bandages expenditure per capita, 2001-2006 (US$ nominal prices) 123
Table 99: Baltic States Plasters & Bandages forecast expenditure per capita, 2006-2011 (US$ nominal prices) 124
Table 100: Baltic States Medicated Skin Products value, 2001-2006 (LVL m, nominal prices) 125
Table 101: Baltic States Medicated Skin Products value forecast, 2006-2011 (LVL m, nominal prices) 126
Table 102: Baltic States Medicated Skin Products value, 2001-2006 (US$ m nominal prices) 128
Table 103: Baltic States Medicated Skin Products value forecast, 2006-2011 (US$ m nominal prices) 129
Table 104: Baltic States Medicated Skin Products brand share, by value, 2005-2006 (%) 131
Table 105: Baltic States Medicated Skin Products value, by brand 2005-2006 (LVL m nominal prices) 131
Table 106: Baltic States Medicated Skin Products company share by value, 2005-2006 (%) 133
Table 107: Baltic States Medicated Skin Products value, by company, 2005-2006 (LVL m nominal prices) 133
Table 108: Baltic States Medicated Skin Products expenditure per capita, 2001-2006 (LVL, nominal prices) 134
Table 109: Baltic States Medicated Skin Products forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 135
Table 110: Baltic States Medicated Skin Products expenditure per capita, 2001-2006 (US$ nominal prices) 136
Table 111: Baltic States Medicated Skin Products forecast expenditure per capita, 2006-2011 (US$ nominal prices) 137
Table 112: Baltic States Other OTC Healthcare Products value, 2001-2006 (LVL m, nominal prices) 138
Table 113: Baltic States Other OTC Healthcare Products value forecast, 2006-2011 (LVL m, nominal prices) 139
Table 114: Baltic States Other OTC Healthcare Products value, 2001-2006 (US$ m nominal prices) 141
Table 115: Baltic States Other OTC Healthcare Products value forecast, 2006-2011 (US$ m nominal prices) 142
Table 116: Baltic States Other OTC Healthcare Products brand share, by value, 2005-2006 (%) 144
Table 117: Baltic States Other OTC Healthcare Products value, by brand 2005-2006 (LVL m nominal prices) 145
Table 118: Baltic States Other OTC Healthcare Products company share by value, 2005-2006 (%) 147
Table 119: Baltic States Other OTC Healthcare Products value, by company, 2005-2006 (LVL m nominal prices) 147
Table 120: Baltic States Other OTC Healthcare Products expenditure per capita, 2001-2006 (LVL, nominal prices) 148
Table 121: Baltic States Other OTC Healthcare Products forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 149
Table 122: Baltic States Other OTC Healthcare Products expenditure per capita, 2001-2006 (US$ nominal prices) 150
Table 123: Baltic States Other OTC Healthcare Products forecast expenditure per capita, 2006-2011 (US$ nominal prices) 151
Table 124: Baltic States Topical OTC Medicines value, 2001-2006 (LVL m, nominal prices) 152
Table 125: Baltic States Topical OTC Medicines value forecast, 2006-2011 (LVL m, nominal prices) 153
Table 126: Baltic States Topical OTC Medicines value, 2001-2006 (US$ m nominal prices) 155
Table 127: Baltic States Topical OTC Medicines value forecast, 2006-2011 (US$ m nominal prices) 156
Table 128: Baltic States Topical OTC Medicines brand share, by value, 2005-2006 (%) 158
Table 129: Baltic States Topical OTC Medicines value, by brand 2005-2006 (LVL m nominal prices) 158
Table 130: Baltic States Topical OTC Medicines company share by value, 2005-2006 (%) 160
Table 131: Baltic States Topical OTC Medicines value, by company, 2005-2006 (LVL m nominal prices) 160
Table 132: Baltic States Topical OTC Medicines expenditure per capita, 2001-2006 (LVL, nominal prices) 161
Table 133: Baltic States Topical OTC Medicines forecast expenditure per capita, 2006-2011 (LVL, nominal prices) 162
Table 134: Baltic States Topical OTC Medicines expenditure per capita, 2001-2006 (US$ nominal prices) 163
Table 135: Baltic States Topical OTC Medicines forecast expenditure per capita, 2006-2011 (US$ nominal prices) 164
Table 136: Global OTC Healthcare market value, 2006 165
Table 137: Global OTC Healthcare market split (value terms (US$ m), 2006) - Top 5 countries 168
Table 138: Leading players - Top 5 countries 170
Table 139: Baltic States Key Facts 172
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