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Demise of American Home PCs Profile Report
MetaFacts, Inc, June 2005, Pages: 162
Preface
Report Introduction
Banner Point Definitions
Banner-by-Banner Crosstabulations
Annual Household Income ($9000+) (hhincom2)
Household Highest Education Level (educat)
Household Composition (hhcomp)
User Age/Gender Groups in Household (usergrpa-u) (H1a/H1b)
Size of Household (hhsize)
Numbers of Adults by Household Size (sumhhs)
Employment Status of Household Adults (sumwage) (H5/H6)
Respondent's Occupational Summary (occsum) (H10)
Respondent's Industry Summary (H11)
Respondent's Enterprise Size (H7)
Respondent's Establishment Size (H8)
Type of Dwelling (residenc)
Home Ownership (rentown)
Market Size-MSA (mktsizem)
Geographic Division (census_d)
State (state)
Consumer Electronics Used (C1)
Consumer Electronics Plan to Buy within Next 12 Months (C1)
Peripheral Products Used with PC (E1)
Peripherals Plan to Buy within Next 12 Months (E3)
Lifecycle (lifecycl)
Hold Off on Buying Products Until Prices Come Down (Q6)
Purchase of Electronic Products Affects Buying Other Products (Q6_2)
Can't Keep Up Current Events (Q6_3)
Talks to Friends/Colleagues Before Buying (Q6_4)
Worried About Someone Tracking on the Internet (Q6_5)
Tries New Technology Before the Need (Q6_6)
Recently Getting More Unwanted Email (Q6_7)
Essential to Keep Up with Technology Products and Services (Q6_8)
Tried and True Method Better Than Trying New Invention (Q6_9)
Doesn't Have Much Experience in Purchasing Electronics Products (Q6_10)
Consumer Electronics Are More Complicated Than Needs To Be (Q6_11)
Actively Seeks Out New Tools and Technologies Before Well Known (Q6_12)
TECHii Segment - Quartiles (TECHii5)
Annual Household Income ($9000+) (hhincom2)
Household Highest Education Level (educat)
Household Composition (hhcomp)
User Age/Gender Groups in Household (usergrpa-u) (H1a/H1b)
Size of Household (hhsize)
Numbers of Adults by Household Size (sumhhs)
Employment Status of Household Adults (sumwage) (H5/H6)
Respondent's Occupational Summary (occsum) (H10)
Respondent's Industry Summary (H11)
Respondent's Enterprise Size (H7)
Respondent's Establishment Size (H8)
Type of Dwelling (residenc)
Home Ownership (rentown)
Market Size-MSA (mktsizem)
Geographic Division (census_d)
State (state)
Consumer Electronics Used (C1)
Consumer Electronics Plan to Buy within Next 12 Months (C1)
Peripheral Products Used with PC (E1)
Peripherals Plan to Buy within Next 12 Months (E3)
Lifecycle (lifecycl)
Hold Off on Buying Products Until Prices Come Down (Q6)
Purchase of Electronic Products Affects Buying Other Products (Q6_2)
Can't Keep Up Current Events (Q6_3)
Talks to Friends/Colleagues Before Buying (Q6_4)
Worried About Someone Tracking on the Internet (Q6_5)
Tries New Technology Before the Need (Q6_6)
Recently Getting More Unwanted Email (Q6_7)
Essential to Keep Up with Technology Products and Services (Q6_8)
Tried and True Method Better Than Trying New Invention (Q6_9)
Doesn't Have Much Experience in Purchasing Electronics Products (Q6_10)
Consumer Electronics Are More Complicated Than Needs To Be (Q6_11)
Actively Seeks Out New Tools and Technologies Before Well Known (Q6_12)
TECHii Segment - Quartiles (TECHii5)
Annual Household Income ($9000+) (hhincom2)
Household Highest Education Level (educat)
Marital Status (smarital)
User Age/Gender Groups in Household (usergrpa-u)
Size of Household (shhsize)
Numbers of Adults by Household Size (sumhhsa-ab)
Employment Status of Household Adults (sumwage2)
Occupation of Panel Member (occsum)
Respondent's Industry Summary (H11 indsum)
Respondent's Enterprise Size (H7 entsiz)
Respondent's Establishment Size (H8 estiz)
Type of Dwelling (sdwell)
Home Ownership (sown)
Population Density/Degree of Urbanization (popden)
Geographic Division (region)
State (state)
Consumer Electronics Used (C1 elecuse1-31)
Consumer Electronics Plan to Use (C1 elecpu1-31)
Peripheral Products Used with PC (E1 produs1-25)
Peripherals Plan to Use (E3 prodpp1-25)
Annual Household Income ($9000+) (hhincom2)
Household Highest Education Level (educat)
Marital Status (smarital)
User Age/Gender Groups in Household (usergrpa-u)
Size of Household (shhsize)
Numbers of Adults by Household Size (sumhhsa-ab)
Employment Status of Household Adults (sumwage2)
Occupation of Panel Member (occsum)
Respondent's Industry Summary (H11 indsum)
Respondent's Enterprise Size (H7 entsiz)
Respondent's Establishment Size (H8 estiz)
Type of Dwelling (sdwell)
Home Ownership (sown)
Population Density/Degree of Urbanization (popden)
Geographic Division (region)
State (state)
Consumer Electronics Used (C1 elecuse1-31)
Consumer Electronics Plan to Use (C1 elecpu1-31)
Peripheral Products Used with PC (E1 produs1-25)
Peripherals Plan to Use (E3 prodpp1-25)
Guide to Technology User Profile Information
Methodology
Screener
Questionnaire
Code Lists
Product samples
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