- Pricing Virtual Copies - New Value Equation - Role of Copyright Law - Value-delivery Ecosystem - Present Value (PV) of Music - Usage-based Payment Model
Subject Area
This report presents 10 radical concepts that will change the way you think about digital music. The report shows how the music industry can avoid falling into the abyss, even at this late hour.
Report Content The 10 concepts are:
- Value and virtual copies - Shift in who delivers value - How value is extracted - Value added by music industry - Value-delivery ecosystem - The present value (PV) of music - Lost value conundrum - Relationship between music and technology industry - Role of copyright law - Digital rights management (DRM) vs. digital media management (DMM)
By analysing each concept in detail the report shows just how deeply flawed the recorded music industry's traditional business model really is. The report develops a powerful case for a completely new type of recorded music industry which would be positioned for success, and growth.
Who Should Read this Report?
- Product management and product marketing; - Product strategy and marketing strategy; - Product, market and network planning; - Executive leadership; - Market insight and competitor intelligence; - Business development and corporate development.
