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The Top Ten Specialty Pharmaceutical Companies: Positioning, Performance and SWOT Analyses
Business Insights, Nov 2008, Pages: 189
The top ten specialty pharmaceutical companies Executive Summary 14
Industry overview 14
Servier 15
Forest 15
Gilead 16
Shire 17
Biogen Idec 17
Cephalon 18
Sepracor 19
Lundbeck 19
Endo Pharmaceuticals 20
CSL 21
Chapter 1 Introduction 24
Scope of the report 24
Methodology 24
Chapter 2 Industry overview 28
Summary 28
Introduction 29
Different models of the specialty pharmaceutical industry 29
Product licensing players 30
Niche therapeutic area concentrators 30
De-prioritized product adopters 31
Drug delivery experts going up the value chain 31
Branded genericization experts 32
Market size and growth rate 33
Global positioning of the top 10 specialty pharmaceutical companies 34
Therapeutic focus of the top 10 34
Geographic focus of the top 10 36
Trends in the specialty pharmaceutical industry 38
Product life extension through label expansion 38
Genericization of specialty pharmaceutical products 39
Evolving specialty pharmaceutical industry in Japan and China 40
Japanese market 41
Chinese market 41
Drug delivery companies transitioning to specialty pharma companies 42
Chapter 3 Servier 44
Summary 44
Company overview 45
Geographic focus 46
Marketed products 47
Major therapeutic focus 48
Growth strategies 49
Investment in R&D capabilities 49
Acquisitions and divestments 49
SWOT analysis 50
Strengths 50
Strong in-house R&D capabilities 50
Dominant market position in Russia 51
Weaknesses 51
Dependence on low growth therapy areas 51
Opportunities 51
Boosting R&D efforts through collaboration 51
Threats 52
Tough operating conditions in France 52
Chapter 4 Forest 54
Summary 54
Company overview 55
Geographic focus 55
Marketed products 56
Major therapeutic focus 57
Growth strategies 57
Product acquisitions 57
Acquisitions/divestments 58
SWOT analysis 59
Strengths 59
Strong balance sheet 59
Strong selling and marketing capabilities 60
Weaknesses 60
Highly dependent on one blockbuster drug-Lexapro 60
Opportunities 60
Growing hospital-acquired infections (HAI) drug market 60
Threats 61
Sluggish antidepressant market 61
Chapter 5 Gilead 64
Summary 64
Company overview 65
Geographic focus 66
Marketed products 67
Major therapeutic focus 67
Growth strategies 67
Maintaining leadership position in the HIV/AIDS treatment 67
Expanding product portfolio in new therapy areas 68
Gaining traction in developing economies 69
Acquisitions and divestments 69
SWOT analysis 70
Strengths 70
Strong customer base for antiretroviral therapy 70
Strong presence in antiviral market 71
Weaknesses 71
Dependence on limited number of wholesalers in the US 71
Opportunities 72
Expanding treatments for chronic hepatitis 72
Agreement with Navitas Assets for Pulmonary Arterial
Hypertension (PAH) 72
Robust product pipeline in Phase II and Phase III clinical trials 72
Threats 73
Intense competition in crowded market segments 73
New product launches may cannibalize existing product sales 73
Chapter 6 Shire 76
Summary 76
Company overview 77
Geographic focus 78
Marketed products 79
Major therapeutic focus 80
Growth strategies 80
Focus outside the US 80
Focus on R&D in core therapeutic areas 81
Acquisitions and divestments 81
SWOT analysis 82
Strengths 82
Strong position in the US ADHD market 82
Weaknesses 83
Increase in SG&A expenses 83
Opportunities 83
Strong development pipeline 83
Expansion into Europe 84
Ability to Capitalize on the emerging adult ADHD market 84
Threats 84
Declining royalties with increasing competition 84
Chapter 7 Biogen Idec 88
Summary 88
Company overview 89
Geographic focus 90
Marketed products 91
Major therapeutic focus 91
Growth strategies 91
Expanding footprint in markets outside the US 91
Acquisitions and divestments 92
SWOT analysis 93
Strengths 93
Significant presence in immune system and oncology therapeutic
areas 93
Weaknesses 94
Substantial dependence on Avonex revenues 94
Opportunities 94
Robust product development pipeline 94
Threats 94
Increasing threat to Avonex in MS market 94
Arbitration with partner Genentech over Rituxan 95
Chapter 8 Cephalon 98
Summary 98
Company overview 99
Geographic focus 100
Marketed products 101
Major therapeutic focus 102
Growth strategies 102
Focus on growing oncology business and expanding beyond Europe 102
Acquisitions and divestments 103
SWOT analysis 104
Strengths 104
Strong presence in CNS with Provigil leading in the forefront 104
Strong pain management franchise 105
Weaknesses 105
Positioned in low growth therapeutic area 105
Opportunities 106
Strong late-stage product pipeline 106
Threats 106
Heavy focus on the US market 106
Chapter 9 Sepracor 110
Summary 110
Company overview 111
Geographic focus 111
Marketed products 112
Major therapeutic focus 113
Growth strategies 113
Realignment and expansion of sales force to enhance traction in target
markets 113
Expansion beyond the US market 114
Acquisitions and divestments 114
SWOT analysis 115
Strengths 115
Strong presence in insomnia drug market 115
Focused promotion in insomnia drug market 116
Weaknesses 116
Presence in low growth therapy areas 116
Opportunities 116
Successful licensing agreements 116
Threats 117
Single-isomers susceptible to patent challenges 117
Chapter 10 Lundbeck 120
Summary 120
Company overview 121
Geographic focus 122
Marketed products 123
Major therapeutic focus 123
Growth strategies 123
Establish commercial presence in Japan and the US 123
Acquisitions and divestments 124
SWOT analysis 125
Strengths 125
Strong position in the CNS market 125
Weaknesses 126
No commercial presence in the world’s largest pharmaceutical
markets 126
Opportunities 126
Broad product pipeline 126
Threats 127
R&D setbacks 127
Chapter 11 Endo Pharmaceuticals 130
Summary 130
Company overview 131
Geographic focus 131
Marketed products 132
Major therapeutic focus 132
Growth strategies 132
Focused marketing and promotional efforts for established brands 132
Enhancing product line through in-licensing complementary products,
compounds and technologies 133
Acquisitions and divestments 133
SWOT analysis 134
Strengths 134
Robust portfolio of branded products 134
Weaknesses 135
Over reliance on two key customers 135
Opportunities 135
Expansion of product portfolio through licensing agreement 135
Threats 136
Generic competition 136
Chapter 12 CSL 138
Summary 138
Company overview 139
Geographic focus 140
Marketed products 141
Major therapeutic focus 142
Growth strategies 142
Invest in new product development 142
Acquisitions and divestments 143
SWOT analysis 144
Strengths 144
Strong market position in plasma therapeutics 144
Weaknesses 145
Product recalls 145
Opportunities 145
Proposed acquisition of Talecris 145
Threats 145
Impact of AUSFTA 145
Chapter 13 11 to 20 Companies 148
Covidien 148
Company overview 148
Geographic focus 149
Marketed products 150
Major therapeutic focus 151
Allergan 152
Company overview 152
Geographic focus 153
Marketed products 154
Major therapeutic focus 155
ONO 156
Company overview 156
Marketed products 157
Major therapeutic focus 158
Genzyme 159
Company overview 159
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