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UK Electricals Retailers 2008
Verdict Research Limited, Oct 2008, Pages: 213
Introduction
Over the last 10 years there has been an explosion in the volume of electricals goods owned by a typical household with consumers enthusiastically bought into each wave of new technology. However as the economic climate deteriorates, home technology is an obvious area to cut back on and retailers need to work much harder to sustain footfall and sales.
Scope
-Market size, sales and growth rates to 2008 for the electricals market overall and for seven subcategories.
-Comprehensive profiles of all significant UK electricals retailers including Argos, Asda, Comet, DSGi, Game Group, Jessops, John Lewis and Tesco.
-2003-2008 market share data for all major sector participants.
-Space allocation data for all key retailers for 28 product categories.
Highlights
In 2008, sales of computer games and software are set to increase by £1.4bn more than the total lift in the electricals market of 3.9%, and making it the third fastest growing sector after food & grocery and health & beauty. However, with gaming excluded from the market, electricals sales will fall by 2.1% in 2008.
Sales of large white goods are likely to fall by 7.7%, which by following on from a 3.5% fall in 2007 will reduce sales to levels last seen in 2001. With the housing market unlikely to stage a recovery until 2010, retailers are reducing their exposure to the category and reallocating space to growing categories.
In 2008 the market has suffered from a much lower level of innovation with few significant product launches. Instead retailers are having to rely on upgraded versions of existing products such as larger screen and slimmer HD TVs and larger capacity games consoles and MP3 players.
Reasons to Purchase
-Gain competitive advantage by understanding the strengths and weaknesses of all significant players in the UK electricals market.
-Identify the opportunities offered by individual product categories and the new technology pipeline.
-Benchmark your performance against your competitors and compare future development plans.
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