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Vitamins, Minerals & Supplements Market in the UK – PEST Framework Analysis
Aruvian's R'search, Jan 2009, Pages: 20
Nutraceutical, a mixture of nutrition and pharmaceutical, refers to extracts of foods claimed to have a medicinal effect on human health. The nutraceutical is usually contained in a medicinal format such as a capsule, tablet or powder in a prescribed dose.
More rigorously, nutraceutical implies that the extract or food is demonstrated to have a physiological benefit or provide protection against a chronic disease.
Functional foods and vitamins, minerals and supplements are the two segments of nutraceuticals.
Aruvian Research analyzes the Vitamins, Minerals & Supplements Market in the UK in a PEST Framework Analysis. A PEST analysis is concerned with the environmental influences on a business. The acronym stands for the Political, Economic, Social and Technological issues that could affect the strategic development of a business. Identifying PEST influences is a useful way of summarizing the external environment in which a business operates.
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