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Fixed-Mobile Convergence: Consumers and Business Models (Q1 09)
Parks Associates, Jan 2009, Pages: 72
This new report finds worldwide growth in the number of 3G subscribers will motivate service providers, under pressure to maintain customer satisfaction and build revenues, to expand on traditional voice offerings to include converged fixed-mobile services.
Fixed-Mobile Convergence: Consumers and Business Models predicts that the number of 3G subscribers will exceed 2.5 billion worldwide by 2013, with over one billion in Asia alone. The tremendous expansion of this large service population will catalyze the development of fixed-mobile convergence (FMC), creating new service options where users can access video, audio, and community offerings via mobile devices once limited to traditional voice applications.
This report examines the current state of 3G deployments across the globe, analyzes the drivers for convergence between fixed and mobile networks, and provides global forecasts for services and technologies built around fixed mobile convergence.
“Proliferation of mobile services based on 3G wireless technologies places pressure on the mobile operators to alleviate some of the bandwidth demand by offloading traffic onto fixed networks,” said Jayant Dasari, Research Analyst. “Service providers are taking this opportunity to bring about a convergence in fixed and mobile services through innovative services with the aim of reducing churn and increasing ARPU.”
This report has two parts:
- The Bottom Line is a concise, executive-level summary of the current state of the market, evolutionary path, and the implications for companies doing business in this space.
- The Resource Book contains a wealth of consumer survey data and company profiles—a must-have reference for product/market planning.
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