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UK Insurance Aggregators
Datamonitor, Dec 2008, Pages: 74
This comprehensive report provides insight into the market size of aggregator-instigated sales of private motor and home insurance as well as the key issues affecting the market such as regulatory scrutiny from the FSA. It also analyses consumer behavior, includes profiles of the leading aggregators and concludes with some thoughts on the future development of the sector.
Scope
- Consumer behavior analysis based on the Price Comparison Site Survey which surveyed 5,000 holders of car insurance
- Profiles of the leading aggregators including information on financials, sales figures, product coverage and company strategy
- Market sizing data on the market share of aggregators in the home and motor markets
Highlights of this title
The aggregator space has become more competitive in 2008, with Comparethemarket.com, GoCompare.com and TescoCompare.com spending significantly more on marketing in the first half of the year. It is likely that this high level of competition will continue in 2009.
Many aggregators already have strong brands, which has had the effect of increasing the volume of customers returning to the aggregators site at the time of renewal. These customers may display more brand loyalty in the future to the aggregator rather than the insurance provider.
The majority of consumers (76.2%) surveyed stated that they had visited a price comparison site at the time of their car insurance renewal, which is testament to the popularity of the services that these sites provide.
Key reasons to purchase this title
- Assist in planning your aggregator strategy
- Understand the market potential for aggregators
- Gain insight into the main trends affecting the aggregator market
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