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IPTV: broadcasting over broadband
Datamonitor, April 2004, Pages: 79


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Introduction

The landscape for digital TV services is changing rapidly. While digital cable, digital terrestrial and satellite services continue to develop across Europe, there are signs that broadband networks will emerge as a significant fourth platform for DTV services. However, significant obstacles still prevent IPTV from becoming a mass-market proposition in the short term.


Scope

Analyzes the key issues and trends influencing the development of the IPTV sector.


Examines the technological developments that have helped to make IPTV a more attractive proposition for service providers.


Considers how IPTV fits into the wider digital TV sector, and how existing operators can benefit from the deployment of these services.


Report Highlights

Interest in the IPTV sector has increased significantly over the past 12 months. The timing of this increased interest in IPTV services is stimulated by a combination of technological improvements and increasing commercial pressures.


Datamonitor believes that around 15 million households will be accessing IPTV services by the end of 2007 – a significant increase over the 600,000 homes accessing these services at the end of 2003. Global revenues from the sector will exceed $7.5 billion in 2007.


Reasons to Purchase

Recognize the benefits IPTV presents in enabling linear broadcast, iTV and on-demand services to drive revenue growth.


Understand the factors that will affect the timing and nature of IPTV deployments.


Identify the role of IPTV services within existing digital TV strategies.




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