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Indonesia Mobile Services Market Outlook with an Assessment of the Mobile VAS Data and Mobile Content Market in 2009
Asia Pacific Research Group (APRG), March 2009, Pages: 33
The Indonesian market holds huge potential for mobile voice and data services, with active subscribers comprising less than 50% population of 240 million. Indonesia the mobile operators, music and film companies, game makers and musicians are all aggressively entering the mobile content market to provide ringtones, gaming, mobile imagery and streaming audio and video.
Our latest market research examines how Indonesia’s network operators, application and content providers are positioning themselves to compete in Indonesia’s mobile market. This report reviews opportunities, strengths, weaknesses and risks of this emerging wireless market of over 240 million people. Over 1,000 Indonesian consumers were sampled to understand their thinking and desires for mobile services, as well as mobile content and applications.
This report, updated quarterly, covers the following topics of the mobile communications market in Indonesia:
-Commercial, technical and social issues relating to mobile content market
-Mobile content and key applications and services
-Mobile subscribers, penetration and ARPU
-Mobile VAS business model and value chain
-Operator's Market Share
-Market drivers and inhibitors
-Most popular purchases of Ringtones and Java Mobile Games
Key Questions Answered:
-What is the size of the market for mobile content and value added services in Indonesia?
-What opportunities are there in the Indonesia mobile content market?
-What are the key mobile services trends being adopted in Indonesia?
-Which mobile data applications are the most popular?
-How important is WLL CDMA mobile services in Indonesia?
-How do consumers learn of new mobile content such as ringtone, games, wallpaper, etc.
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