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Media: China Industry Guide
Datamonitor, April 2009, Pages: 77


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The Media: China Industry Guide is an essential resource for top-level data and analysis covering the China Media industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis with distinct chapters for Music & Video, Broadcasting & Cable TV, Movies & Entertainment, Newspapers and Publishing

Scope of the Report

- Contains an executive summary and data on value, volume and segmentation for Music & Video, Broadcasting & Cable TV, Movies & Entertainment, Newspapers and Publishing

- Provides textual analysis of the industrys prospects, competitive landscape and profiles of the leading companies

- Incorporates in-depth five forces competitive environment analysis and scorecards

- Includes five-year forecasts for Music & Video, Broadcasting & Cable TV, Movies & Entertainment, Newspapers and Publishing

Highlights

- The Chinese Music & Video market generated total revenues of $387.9 million in 2007, representing a compound annual growth rate (CAGR) of 11.8% for the period spanning 2003-2007.

- The Chinese Broadcast and Cable TV market generated total revenues of $18.1 billion in 2007, representing a compound annual growth rate (CAGR) of 13.5% for the period spanning 2003-2007.

- The Chinese movie & entertainment market generated total revenues of $869 million in 2007, representing a compound annual growth rate (CAGR) of 20.9% for the period spanning 2003-2007.

- The Chinese newspapers market generated total revenues of $4.6 billion in 2007, representing a compound annual growth rate (CAGR) of 5% for the period spanning 2003-2007.

- The Chinese publishing market generated total revenues of $28.3 billion in 2007, representing a compound annual growth rate (CAGR) of 9.1% for the period spanning 2003-2007.

Why you should buy this report

- Spot future trends and developments

- Inform your business decisions

- Add weight to presentations and marketing materials

- Save time carrying out entry-level research



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