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Australia - Digital Media - Online Media Industry
Paul Budde Communication Pty Ltd., April 2009, Pages: 100
This annual report offers a wealth of information on the industry behind the various developments of digital media in terms of information, communication and entertainment. The report includes analyses, statistics, forecasts and trends. It provides a comprehensive insight into the progress of the Online Media Industry and examines the key issues and opportunities.
Subjects covered include:
- The role of the different sectors (TV, Radio, Newspapers, telecoms, ISPs;
- Developments in the online video and DVD rental market;
- The Film and video producers;
- Analysis of the various activities from the broadcasters;
- Overview of the activities of the telcos and ISPs as media players;
- Overview and analyses of all the major players in the industry;
- Overview and analysis of the mobile media market;
- Home network market - developments and statistics.
Key Highlights:
- The ABC is the online media leader under the right policies they could follow the example of the BBC, a truly converged public broadcaster which leads the world.
- The dumbing down of the public media, offers great potential to the new online media companies.
- Online media will be driven by the ‘thinking society’.
- The diminishing role ninemsn in the online media landscape Focus moving away from the telcos and ISPs as media players.
- Massive changes in the mobile media market business models.
- Large uptake of mobile media expected in the under 25 years old.
- The marketing battle between ninemsn and Fairfax Digital.
- The difficulties Seven is facing with its TiVo strategy.
- Triple play models are not delivering the revenues they predicted.
- 10% to 14% of houses currently have some sort of networking.'
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