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Apple Snapshot
Research 2.0, April 2009, Pages: 2


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SNAPSHOT
- Macs continue to gain market share in personal computers.
- New version of the MacOS due out this year (Snow Leopard) will boost revenue.
- The iPhone is the leading product in the mobile Internet space.
- iPhone OS update this summer will fuel success of the iPhone as a platform.
- Continued digital entertainment momentum with iPod family and iTunes.
- Design, brand and retail strategy is driving very high margins and returns on capital.
- Apple is generating piles of cash and now sits on around $25B of cash and equivalents.

Author: Kris Tuttle


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