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UK General Insurance Competitor Tracker
Datamonitor, April 2009, Pages: 13


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The UK General Insurance Competitor Tracker Q1 2009 reviews the major developments among the leading competitors in the UK general insurance market including groups such as Aviva, RBS Insurance, AXA, RSA and Zurich. It includes information on a range of developments including new product launches, new affinity partnerships and other trading relationships and merger and acquisition activity.

Scope

- Information on new product developments, acquisition activity, new corporate partnerships and other new trading relationships.

- Insight on the following competitors: Allianz, AXA, Aviva, Fortis, Groupama, The Lloyds Banking Group, RBS Insurance, RSA, Towergate and Zurich.

Highlights of this title

RBS announced that it planned to retain its UK general insurance business which had previously been up for sale. RBS had originally put its UK insurance arm, which includes Direct Line and Churchill, up for sale with a price tag in the region of £6 billion to £7 billion in 2008.

Marsh launched the ProBroker network: a nationwide community of independent mid-sized UK brokers. Marsh is looking to sign up dozens of independent regional brokers which are willing to quickly commit a significant proportion of their book to its network, as a means of gaining a foothold in the SME market.

Allianz has launched a three-tiered household product range named Allianz Clear to brokers as part of a wider plan to grow Allianz Retail into a £1 billion premium business by 2013.

Key reasons to purchase this title

- Keep up to date with the new trading relationships that your competitors have entered into including deals with affinity partners.

- Understand the new products which your competitors are bringing to market, the main features of these products and the intended target market.

- Keep abreast of the insurance company or broker acquisitions that your competitors are making.



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