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Switzerland - Mobile Market - Overview, Statistics & Forecasts
Paul Budde Communication Pty Ltd., April 2010, Pages: 19
Switzerland’s mobile penetration is on a par with the European average. The three mobile network operators have invested in HSDPA technology in a bid to encourage consumer use of mobile data services, thus increasing otherwise stagnant ARPU. Mobile TV has progressed, with Swisscom Broadcast having been awarded a national mobile TV licence using the DVB-H standard. The regulator has allocated GSM spectrum for 3G use, thus enabling the operators to extend their 3G network reach. In this report we profile Switzerland’s mobile market in 2010, presenting an analysis on the regulatory environment and a profile of the main providers. We also assess data services, detail developments in mobile TV and other new technologies, and also provide ARPU and 3G subscriber forecasts to 2015.
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