Peru's mobile penetration is on a par with the regional average, though high penetration is attributed to the popular use (especially among urban dwellers) of multiple mobile subscriptions. This phenomenon is becoming less pronounced as network operators respond to market competition by providing generous data and voice bundles (so obviating the need for SIM cards from different networks) and as the regulator endeavours to remove illegal devices and unregistered SIM cards from the market.
Four mobile network operators compete in the mobile market: Telefónica Perú, trading as Movistar Perú, is the leading player and is followed by América Móvil's local unit, trading as Claro Perú, and by the rebranded Entel Perú (formerly Nextel Perú) in third place. Vietnam's Viettel, trading as Bitel, is the fourth player. Having launched services in mid-2014 the company has quickly gained subscribers and by June 2018 had a market share of 12.6%. The company has also launched LTE services, complementing its existing 3G network.
In September 2016 Virgin Mobile became the first MVNO to launch services, hosted by Movistar, and by late 2017 a small number of other MVNOs had been licensed.
Peru's mobile market still has considerable potential to expand, especially given the country's low fixed broadband penetration which has encouraged the take-up of mobile data services. The auction of spectrum in the 700MHz band and the release of spectrum in the 2.6GHz range has enabled the MNOs to expand the reach and capability of LTE services nationally.
This report provides an overview of Peru's mobile market, including profiles of the key operators and their strategies, as well as market statistics and subscriber forecasts.
Key Developments:
Movistar Peru extends reach of LTE services as part of the Internet for All' initiative;
Entel Peru investing $140 million in network infrastructure;
MTC confirms Bitel's spectrum allocation in the 2.5GHz band;
Regulator appoints new management company for number portability database to 2024;
MTRs reduced again in January 2019;
Mobile roaming deal agreed with Chile;
New rules enforced to streamline deployment of mobile infrastructure;
Regulator claims MNOs need to provide an additional 16,443 base stations by 2025;
National Bank Association ASBANC selects Ericsson's Wallet Platform for mobile financial services;
Regulator auctions 700MHz spectrum for LTE services;
Report update includes the regulator's market data updates to December 2018, telcos' financial and operating data for Q1 2019, recent market developments.
Companies mentioned in this report include:
Telefónica del Perú (Movistar), América Móvil Perú (Claro), Entel Perú, Viettel Peru (Bitel), Virgin Mobile.
Four mobile network operators compete in the mobile market: Telefónica Perú, trading as Movistar Perú, is the leading player and is followed by América Móvil's local unit, trading as Claro Perú, and by the rebranded Entel Perú (formerly Nextel Perú) in third place. Vietnam's Viettel, trading as Bitel, is the fourth player. Having launched services in mid-2014 the company has quickly gained subscribers and by June 2018 had a market share of 12.6%. The company has also launched LTE services, complementing its existing 3G network.
In September 2016 Virgin Mobile became the first MVNO to launch services, hosted by Movistar, and by late 2017 a small number of other MVNOs had been licensed.
Peru's mobile market still has considerable potential to expand, especially given the country's low fixed broadband penetration which has encouraged the take-up of mobile data services. The auction of spectrum in the 700MHz band and the release of spectrum in the 2.6GHz range has enabled the MNOs to expand the reach and capability of LTE services nationally.
This report provides an overview of Peru's mobile market, including profiles of the key operators and their strategies, as well as market statistics and subscriber forecasts.
Key Developments:
Movistar Peru extends reach of LTE services as part of the Internet for All' initiative;
Entel Peru investing $140 million in network infrastructure;
MTC confirms Bitel's spectrum allocation in the 2.5GHz band;
Regulator appoints new management company for number portability database to 2024;
MTRs reduced again in January 2019;
Mobile roaming deal agreed with Chile;
New rules enforced to streamline deployment of mobile infrastructure;
Regulator claims MNOs need to provide an additional 16,443 base stations by 2025;
National Bank Association ASBANC selects Ericsson's Wallet Platform for mobile financial services;
Regulator auctions 700MHz spectrum for LTE services;
Report update includes the regulator's market data updates to December 2018, telcos' financial and operating data for Q1 2019, recent market developments.
Companies mentioned in this report include:
Telefónica del Perú (Movistar), América Móvil Perú (Claro), Entel Perú, Viettel Peru (Bitel), Virgin Mobile.
Table of Contents
1 Market analysis7 Related reports
2 Mobile statistics
3 Regulatory issues
4 Mobile infrastructure
5 Major mobile operators
6 Mobile content and applications
List of Tables
List of Charts
List of Exhibits
Companies Mentioned
- Telefónica del Perú (Movistar)
- América Móvil Perú (Claro)
- Entel Perú
- Viettel Peru (Bitel)
- Virgin Mobile.