Research and Markets


Printer Friendly

Printed from http://www.researchandmarkets.com/reports/1037485


A Strategic Analysis for the Market of OE Alarm Systems in the UK


Description: New technologies, new strategies and new opportunities...

Due to the relatively high level of car crime fear amongst the general public in the UK, security is still a significant factor when considering to buy a new car and many customers expect an adequate level of security to be provided by the vehicle manufacturer. This often comes in the form of an alarm system and it is clear that many vehicle manufacturers are exceeding the UK insurance requirements for alarms in order to gain good insurance group ratings, maintain competitiveness and to satisfy customer expectations.

In this latest report, SBD has studied the alarm fitment across all UK models and analysed the fitmenttrends and policies of all the major manufacturers. Accompanied with a free comprehensive database covering alarm features, this report provides you with the knowledge needed to keep up to date with the latest developments.

This report will help you:
- Understand the latest technical trends
- See where the current fitment strategies differ from what would be expected to meet insurance demands
- Choose the appropriate alarm fitment strategy based on market expectations which could produce cost savings
- Benchmark your alarm system features and fitment policy against your competitors

About the Authors

Chris Vargyas – Senior Security & Cost of Ownership Specialist
Chris graduated from the University of Leicester with a degree in Mechanical Engineering. He is an expert in vehicle security legislation and European insurance requirements. As a senior member of SBD's Security and Cost of Ownership department, Chris is responsible for advising a number of major vehicle manufacturers on their insurance approval processes and vehicle security strategies.

Mike Ball – Security Technical Analyst
Mike Ball is a Technical Analyst with SBD. He has contributed to a number of keynote studies on Smart Key systems and focuses on helping clients improve their cost of ownership through improved vehicle security.


IMPORTANT CONFIDENTIALITY NOTICE:

** Due to the confidential nature of the report content, your request to purchase this security report will be vetted by the security team, prior to any sale agreement. **


Contents: 1. Executive summary
1.1 Introduction
1.2 Conclusions
1.3 Future changes

2. Market requirements
2.1 Fitment by insurance group
2.2 Fitment of CAT 1 systems
2.3 Vehicle manufacturers fitment strategy
2.4 Expected changes

3. Customer requirements
3.1 Optional alarm systems

4. Alarm features
4.1 Fitment of interior detection
4.2 Fitment of Glass Break Sensors (GBS)
4.3 Fitment of tilt sensors
4.4 Siren location
4.5 Operation of the alarm using the mechanical key

5. Alarm fitment by manufacturer
5.1 BMW AG
5.2 Chrysler LLC
5.3 Daimler AG
5.4 Fiat S.p.A
5.5 Ford Motor Company
5.6 Fuji Heavy Industries
5.7 General Motors Corporation
5.8 Honda Motor Company
5.9 Hyundai Kia Motor Company
5.10 Mitsubishi Motors Corporation
5.11 Nissan Motors
5.12 PSA Peugeot Citroen
5.13 Porsche SE
5.14 Renault S.A
5.15 TATA Motors
5.16 Toyota Motor Corporation
5.17 Volkswagen Audi Group

LIST OF FIGURES
Fig. 1 How the NVSA influence the initial group rating
Fig. 2 Alarm system contribution in the NVSA
Fig. 3 Alarm system fitment by insurance group
Fig. 4 Vehicles with a ' D' rating and insufficient alarm
Fig. 5 Overall UK alarm fitment in 2005 and 2009
Fig. 6 Optional alarm availability by insurance band
Fig. 7 Alarm system features
Fig. 8 Interior sensor type by vehicle manufacturer
Fig. 9 Interior sensor type on convertible vehicles
Fig. 10 Glass break sensor type by vehicle manufacturer
Fig. 11 Siren location breakdown
Fig. 12 Siren location map


Summary: The UK has the highest insurance related demands for alarm fitment in the world, and this study reveals how manufacturers meet those demands.

In actual fact, this report shows that most models exceed those demands by fitting higher specification systems than are necessary to gain insurance related benefits, with high fitment rates of intrusion sensors and tilt sensors. Market factors in the UK mean that these systems are demanded as standard fit and option availability is comparatively low. Those market factors include a significant fear of theft and vandalism amongst UK drivers and therefore a higher expectation of the protection offered on their vehicles.

As requirements for alarm systems increase around the world. Original Equipment fitment rates are increasing, and alarm systems are becoming more integrated and changing to suit higher production volumes.

As well as looking at the detail specifications of every volume model available in the UK market, this report also analyses the strategies and highlights
key trends.

New technical trends emerging...
- On 2009 model year vehicles, there was a reappearance of infrared sensors being used in preference to microwave sensors for intrusion detection, although ultrasonic sensors still dominate the market.
- Ultrasonic sensors are being fitted as separate sender and receiver modules in different areas of the vehicle cabin instead of the usual sender/receiver pair fitted in one location.
- Wire-in-glass type glass break sensors are replacing microphone type sensors for increased performance and lower costs.

New strategies uncovered...
- Option fit alarm system availability has decreased as customers expectations of standard equipment rise.
- Changes to the insurance rating system may see future models more closely follow the insurance requirements because they will give vehicle manufacturers opportunities to review their fitment strategies and identify opportunities to reduce cost.


Companies Mentioned - Alfa Romeo - Audi - BMW - Chevrolet - Chrysler - Citroen - Daihatsu - Fiat - Ford - Honda - Hyundai - Jaguar - Kia - Land Rover - Lexus - Mazda - Mercedes - Mini - Mitsubishi - Nissan - Peugeot - Porsche - Renault - Saab - Seat - Skoda - Subaru - Toyota - Vauxhall - Volkswagen - Volvo


Ordering: Order Online - visit http://www.researchandmarkets.com/reports/1037485

Order by Fax - using the order form below

Order By Post - print the order form below and send to

Research and Markets,
Guinness Centre,
Taylors Lane,
Dublin 8,
Ireland.


Research and Markets Page 1 of 2
Printed 16/02/2012 23:46:37
Fax Order Form
To place an order via fax simply print this form, fill in the information below and fax the completed form to
646-607-1907 (from USA) or +353 1 6849977 (from Rest of World). If you have any questions please email help@researchandmarkets.net

Order information
Please verify that the product information is correct and select the format you require.
Product Name:
A Strategic Analysis for the Market of OE Alarm Systems in the UK

Web Address:
http://www.researchandmarkets.com/reports/1037485

Office Code:
OC8IHINLSNNSS

Report formats
Please enter the quantity of the report format you require.

Format Quantity Price
Hard Copy €1,500.00 + EUR€ 50.00 Shipping/Handling *
Electronic (PDF) - Enterprisewide €2,000.00
* Shipping/Handling is only charged once per order.


Contact information
Please enter all the information below in BLOCK CAPITALS.

First Name:   Last Name:  
Email Address:
Job Title:
Organisation:
Address:
City:
Postal/Zip Code:
Country:
Phone Number:
Fax Number:


Please fax this form to:
(646) 607-1907 or (646) 964-6609 (from USA)
+353-1-481-1716 or +353-1-653-1571 (from Rest of World)
Research and Markets Page 2 of 2
Printed 16/02/2012 23:46:37


Payment information

Please indicate the payment method you would like to use by selecting the appropriate box.

 Pay by Credit Card:
American Express
Diners Club
Master Card
Visa
Cardholder's Name:
Cardholder's Signature:
Expiry Date: /
Card Number:
CVV Security Code:
Issue Date: /   (Diners Club only)


 Pay by Check:
Please post the check, accompanied by this form, to:

Research and Markets,
Guinness Centre,
Taylors Lane,
Dublin 8,
Ireland.


 Pay by Wire Transfer:
Please transfer funds to:

Account number: 83313083
Sort code: 98-53-30
Swift code: ULSBIE2D
IBAN number: IE78ULSB98533083313083
Bank Address: Ulster Bank,
27-35 Main St,
Blackrock,
Co. Dublin,
Ireland.
If you have a Marketing Code please enter it below:
Marketing Code:


Please note that by ordering from Research and Markets you are agreeing to our Terms and Conditions at http://www.researchandmarkets.com/info/terms.asp

Please fax this form to:
(646) 607-1907 or (646) 964-6609 (from USA)
+353-1-481-1716 or +353-1-653-1571 (from Rest of World)