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The 2009-2014 Outlook for Quick Printing, Short-Run Offset Printing or Prepress Services, and Document Photocopying Service in India - Product Image

The 2009-2014 Outlook for Quick Printing, Short-Run Offset Printing or Prepress Services, and Document Photocopying Service in India

  • ID: 1050400
  • May 2009
  • Region: India
  • 336 pages
  • ICON Group International

WHAT IS LATENT DEMAND AND THE P.I.E.?

The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if India is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).

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1 INTRODUCTION 9
1.1 Overview 9
1.2 What is Latent Demand and the P.I.E.? 9
1.3 The Methodology 10
1.3.1 Step 1. Product Definition and Data Collection 11
1.3.2 Step 2. Filtering and Smoothing 13
1.3.3 Step 3. Filling in Missing Values 13
1.3.4 Step 4. Varying Parameter, Non-linear Estimation 13
1.3.5 Step 5. Fixed-Parameter Linear Estimation 14
1.3.6 Step 6. Aggregation and Benchmarking 14
2 SUMMARY OF FINDINGS 15
2.1 The Latent Demand in India 15
2.2 Top 100 Cities Sorted By Rank 16
2.3 Latent Demand by Year in India 19
3 ANDAMAN & NICOBAR ISLANDS 20
3.1 Latent Demand by Year - Andaman & Nicobar Islands 20
3.2 Cities Sorted by Rank - Andaman & Nicobar Islands 21
3.3 Cities Sorted By District - Andaman & Nicobar Islands 21
4 ANDHRA PRADESH 22
4.1 Latent Demand by Year - Andhra Pradesh 22
4.2 Cities Sorted by Rank - Andhra Pradesh 23
4.3 Cities Sorted By District - Andhra Pradesh 28
5 ARUNACHAL PRADESH 34
5.1 Latent Demand by Year - Arunachal Pradesh 34
5.2 Cities Sorted by Rank - Arunachal Pradesh 35
5.3 Cities Sorted By District - Arunachal Pradesh 36
6 ASSAM 37
6.1 Latent Demand by Year - Assam 37
6.2 Cities Sorted by Rank - Assam 38
6.3 Cities Sorted By District - Assam 41
7 BIHAR 45
7.1 Latent Demand by Year - Bihar 45
7.2 Cities Sorted by Rank - Bihar 46
7.3 Cities Sorted By District - Bihar 49
8 CHANDIGARH 53
8.1 Latent Demand by Year - Chandigarh 53
8.2 Cities Sorted by Rank - Chandigarh 54
8.3 Cities Sorted By District - Chandigarh 54
9 CHHATTISGARH 55
9.1 Latent Demand by Year - Chhattisgarh 55
9.2 Cities Sorted by Rank - Chhattisgarh 56
9.3 Cities Sorted By District - Chhattisgarh 59
10 DADRA & NAGAR HAVELI 62
10.1 Latent Demand by Year - Dadra & Nagar Haveli 62
10.2 Cities Sorted by Rank - Dadra & Nagar Haveli 63
10.3 Cities Sorted By District - Dadra & Nagar Haveli 63
11 DAMAN & DIU 64
11.1 Latent Demand by Year - Daman & Diu 64
11.2 Cities Sorted by Rank - Daman & Diu 65
11.3 Cities Sorted By District - Daman & Diu 65
12 DELHI 66
12.1 Latent Demand by Year - Delhi 66
12.2 Cities Sorted by Rank - Delhi 67
12.3 Cities Sorted By District - Delhi 69
13 GOA 71
13.1 Latent Demand by Year - Goa 71
13.2 Cities Sorted by Rank - Goa 72
13.3 Cities Sorted By District - Goa 73
14 GUJARAT 75
14.1 Latent Demand by Year - Gujarat 75
14.2 Cities Sorted by Rank - Gujarat 76
14.3 Cities Sorted By District - Gujarat 82
15 HARYANA 88
15.1 Latent Demand by Year - Haryana 88
15.2 Cities Sorted by Rank - Haryana 89
15.3 Cities Sorted By District - Haryana 92
16 HIMACHAL PRADESH 95
16.1 Latent Demand by Year - Himachal Pradesh 95
16.2 Cities Sorted by Rank - Himachal Pradesh 96
16.3 Cities Sorted By District - Himachal Pradesh 98
17 JAMMU & KASHMIR 100
17.1 Latent Demand by Year - Jammu & Kashmir 100
17.2 Cities Sorted by Rank - Jammu & Kashmir 101
17.3 Cities Sorted By District - Jammu & Kashmir 103
18 JHARKHAND 106
18.1 Latent Demand by Year - Jharkhand 106
18.2 Cities Sorted by Rank - Jharkhand 107
18.3 Cities Sorted By District - Jharkhand 111
19 KARNATAKA 115
19.1 Latent Demand by Year - Karnataka 115
19.2 Cities Sorted by Rank - Karnataka 116
19.3 Cities Sorted By District - Karnataka 123
20 KERALA 130
20.1 Latent Demand by Year - Kerala 130
20.2 Cities Sorted by Rank - Kerala 131
20.3 Cities Sorted By District - Kerala 135
21 LAKSHADWEEP 140
21.1 Latent Demand by Year - Lakshadweep 140
21.2 Cities Sorted by Rank - Lakshadweep 141
21.3 Cities Sorted By District - Lakshadweep 141
22 MADHYA PRADESH 142
22.1 Latent Demand by Year - Madhya Pradesh 142
22.2 Cities Sorted by Rank - Madhya Pradesh 143
22.3 Cities Sorted By District - Madhya Pradesh 153
23 MAHARASHTRA 163
23.1 Latent Demand by Year - Maharashtra 163
23.2 Cities Sorted by Rank - Maharashtra 164
23.3 Cities Sorted By District - Maharashtra 173
24 MANIPUR 183
24.1 Latent Demand by Year - Manipur 183
24.2 Cities Sorted by Rank - Manipur 184
24.3 Cities Sorted By District - Manipur 185
25 MEGHALAYA 187
25.1 Latent Demand by Year - Meghalaya 187
25.2 Cities Sorted by Rank - Meghalaya 188
25.3 Cities Sorted By District - Meghalaya 189
26 MIZORAM 190
26.1 Latent Demand by Year - Mizoram 190
26.2 Cities Sorted by Rank - Mizoram 191
26.3 Cities Sorted By District - Mizoram 192
27 NAGALAND 193
27.1 Latent Demand by Year - Nagaland 193
27.2 Cities Sorted by Rank - Nagaland 194
27.3 Cities Sorted By District - Nagaland 194
28 ORISSA 195
28.1 Latent Demand by Year - Orissa 195
28.2 Cities Sorted by Rank - Orissa 196
28.3 Cities Sorted By District - Orissa 200
29 PONDICHERRY 204
29.1 Latent Demand by Year - Pondicherry 204
29.2 Cities Sorted by Rank - Pondicherry 205
29.3 Cities Sorted By District - Pondicherry 205
30 PUNJAB 206
30.1 Latent Demand by Year - Punjab 206
30.2 Cities Sorted by Rank - Punjab 207
30.3 Cities Sorted By District - Punjab 211
31 RAJASTHAN 216
31.1 Latent Demand by Year - Rajasthan 216
31.2 Cities Sorted by Rank - Rajasthan 217
31.3 Cities Sorted By District - Rajasthan 223
32 SIKKIM 229
32.1 Latent Demand by Year - Sikkim 229
32.2 Cities Sorted by Rank - Sikkim 230
32.3 Cities Sorted By District - Sikkim 230
33 TAMIL NADU 231
33.1 Latent Demand by Year - Tamil Nadu 231
33.2 Cities Sorted by Rank - Tamil Nadu 232
33.3 Cities Sorted By District - Tamil Nadu 252
34 TRIPURA 272
34.1 Latent Demand by Year - Tripura 272
34.2 Cities Sorted by Rank - Tripura 273
34.3 Cities Sorted By District - Tripura 274
35 UTTAR PRADESH 275
35.1 Latent Demand by Year - Uttar Pradesh 275
35.2 Cities Sorted by Rank - Uttar Pradesh 276
35.3 Cities Sorted By District - Uttar Pradesh 292
36 UTTARANCHAL 309
36.1 Latent Demand by Year - Uttaranchal 309
36.2 Cities Sorted by Rank - Uttaranchal 310
36.3 Cities Sorted By District - Uttaranchal 312
37 WEST BENGAL 315
37.1 Latent Demand by Year - West Bengal 315
37.2 Cities Sorted by Rank - West Bengal 316
37.3 Cities Sorted By District - West Bengal 325
38 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS 335
38.1 Disclaimers & Safe Harbor 335
38.2 ICON Group International, Inc. User Agreement Provisions 336

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