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Semantic Web and Semantic Search

PhoCusWright, Dec 2008, Pages: 15


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As consumers become more time-crunched and pay attention to only the most personalized marketing, their expectations about search change as well. By making a computer’s understanding of user questions more human, increasingly refined results will answer user searches with extremely detailed, personally tailored information—just like an experienced travel agent.

The explosive growth of user-generated content, multimedia and vertical data across the Internet has brought a renewed focus to finding new methods of extracting meaningful information. An increasing number of technology companies are looking for ways to add meaning to, or extract understanding from, these vast pools of data. In essence they are aiming to make the Web a meaningful guide rather than a static catalog of information. Over the last several years, this long-term goal has fueled a number of promising approaches to a more meaningful Web, commonly referred to as the semantic Web.



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