|
|
 |
|
Viewing report
|
|
|
|
Hand and Nail Care and Color in the United States 2011
Mintel, Jan 2011, Pages: 93
The U.S. market for hand and nail color and care products sold through food, drug, and mass stores is enjoying resurgence in DIY nail care, as the struggling economy favors more affordable home care products rather than a costly salon visit. As consumer confidence lags, unemployment rates stagnate and average household incomes decline, women are increasingly seeing the value in at-home nail care. However, the competitive threat from professional services still looms, and many women responding to Mintel’s exclusive survey report using a range of professional treatments more than they did a year ago.
This report features extensive coverage of these factors, as well as in-depth examination of the following:
- How nail polish continues to be the leading FDMx segment
- The role of drug stores in the FDMx market and how they maintain control of retail sales
- Activity from the four leading FDMx nail care companies, including how they are meeting demand for at-home nail color and care products
- Innovations in the market and how the major players advertise
seeming endless value that channels such as mass merchandisers offer
Customers who bought this item also bought
Bodycare in the United States 2010
Women's Fragrances in the United States 2010
Men's Fragrances in the United States 2010
Men's Grooming in the United States
Nail Color and Care in the United States 2006
Household Cleaning: The Market in the United States 2010
Sanitary Protection and Feminine Supplies in the United States 2010
Oral Care in the United States 2010
Private Label Soap, Bath and Shower Products in the United States 2010
Black Haircare in the United States 2010
|
|
|
|
