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Communications Markets in Chile - 2009 Edition
Pyramid Research, Inc., July 2009, Pages: 30
The Chilean telecommunications market will grow at a CAGR of 6.6 percent over the next five years for a total of $6.4 billion in 2014, mainly due to the increasing penetration of mobile services and the adoption of mobile Internet services including data cards and mobile browsing, according to this latest report.
Communications Markets in Chile offers an incisive profile of the country's converged telecommunications, media, and technology sectors based on proprietary data from our research in the Chilean market. This 30-page report provides detailed competitive analysis of both the fixed and mobile sectors, tracks the market shares of technologies and services, and monitors the introduction and spread of new technologies such as WiMax, IPTV, and VoIP. This executive study offers a comprehensive view of the Chilean communications market by analyzing key trends, evaluating near-term opportunities and assessing upcoming risks factors.
In Chile, as in other mature markets, data services are gaining relevance in the overall picture and will be key factor for growth in the market, notes Derek Medlin, Senior Analyst at Pyramid Research and co-author of the report. 'Data will grow to represent 36 percent of total market in 2014 from 22 percent in 2009,' he adds. The report found availability of mobile data plans and the widespread availability of triple-play bundles, pushed by all fixed operators, will drive mobile and fixed broadband uptake.
'We anticipate that mobile data revenue will represent nearly 35 percent of total mobile revenue by 2014, from 12 percent in 2008, as a result of increasing adoption of mobile broadband connectivity solutions such as datacards and browsing services and the higher usage of infotainment services which include services such as ringtones, games, music, and video,' continues Medlin.
Communications Markets in Chile is part of our Latin America Country Intelligence Report Series. Our premium Country Intelligence Reports are the industry's best available analysis on market trends, regulatory environments, and competitive dynamics for 60 countries worldwide.
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