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Wealth Management in the Czech Republic 2009

Datamonitor, June 2009, Pages: 32


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The wealth management market in the Czech Republic is becoming much more competitive, spurred on by the growth of domestic providers. Czech high net worths, however, remain unsophisticated and staunchly conservative when it comes to investments. To succeed in the country, wealth managers need to know what this lucrative customer wants from them, in terms of products, services and interactions.

Scope

- Sizes, segments and forecasts the number of affluent invididuals across 10 liquid asset bands from EUR50k

- Primary research among domestic wealth managers provides insight into HNWs and the private banking market

- Utilizes The proprietary Wealth Management Opportunity Index to score the attractiveness of the market

Highlights of this title

The Czech Republics economic performance has served as a catalyst for much new wealth creation. The figures show that the number of Czech affluents actually grew in 2008 thanks to prudent savings habits among investors and a preference for more conservative investment products. This growth should continue into 2009.

Czech HNWs are unsophisticated and very conservative when it comes to their wealth, often making decisions based on emotions rather than logic. Wealth managers need to cater for this by offering them: friendly, personal service; low risk, understandable products; and customized education in investment matters.

The competitive landscape of the Czech wealth management market is in flux after the recent damage to the standing of the international wealth managers. Strategically, domestic players need to exploit this window of opportunity, while international players need to reach out to the countrys wealthy population and rebuild trust.

Key reasons to purchase this title

- Understand the Czech HNWs attitudes and investment behaviour, and reasons for choosing/leaving their wealth service.

- Gain insight into the competitive characteristics of the Czech wealth management market, and learn the factors for success.

- See how the Czech wealth management market scores against The Opportunity Index.



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