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Touch Screen Sensors and Displays: Global Market Demand and Customer Requirements Analysis - Volume 1: Touch Screen Sensors
VDC Research Group, Inc., Oct 2009
Touch screens are increasingly penetrating a broad range of industrial, commercial and consumer applications. Whether used in a mobile or stationary device, integrated into a large or small screen form, touch technology is rapidly becoming the preferred human-machine interface. The touch screen market has been growing at greater than 10% CAGR. While the largest application for touch screens has been mobile devices, the technology’s value propositions continue to create new opportunities for touch solution manufacturers.
This expanding demand is creating new OEM account opportunities for touch screen suppliers almost weekly. As we might imagine, not all OEMs bring the same requirements and preferences, so the OEM market support is presenting some challenges as well. With this rapid adoption, accelerated cost reduction associated with the new economies of scale, and sustained customer ‘pull’ the technology is becoming a must have for channels.
VDC – in a new, updated edition of our 2006 report – is proposing an objective, comprehensive analysis of this increasingly rare growth opportunity in 2009. Our analysis will cover current and near-term forces that will define the market opportunities and requirements, competitive landscape, user requirements and preferences, and industry trends of touch screen display and sensor markets.
Some of the questions VDC will likely explore:
- What is the market size and forecast for touch screens?
- Which markets and device types present the best opportunities for touch screen displays and sensors?
- How do the markets differ and what challenges will vendors face in trying to penetrate them?
- What touch screen technologies have the highest growth?
- What are the adoption drivers and barriers to entry into specific markets?
RESEARCH SUMMARY
The touch screen sensors and displays program will provide:
- In-depth analysis of global market opportunities for touch screen sensors and displays, with detailed market definitions and trend analyses
- Market estimates and forecasts for touch screen sensors and displays, including segmentations by product/services, applications, and market segments
- Detailed OEM and VAR/systems integrator requirements analysis, including component and sub-system vendor selection criteria, component performance and feature requirements
- Analysis of the structure of the screen sensor and display community, including leading and emerging supplier market share, position, direction and profiles
- Discussion of key issues, forces and trends, including current economic conditions and changes in vertical market business model requirements
SEGMENTATION FOR USER REQUIREMENTS ANALYSIS
PRODUCT SELECTION CRITERIA
Examples include, but not limited to:
- Abrasion resistance
- Environmental conditions
- Expected life
- Input method
- Reliability
VENDOR SELECTION CRITERIA
Examples include, but not limited to:
- Availability/delivery
- Brand name recognition
- Maintenance support
- Price
- Reputation
- Technical support
PERCEPTIONS OF TOUCH SCREEN SENSOR AND DISPLAY
SUPPLIERS
- Offerings
- Quality of offerings
- Cost of offerings
- Breadth of offerings
- Market expertise/experience
- Other factors
SOURCE FOR TOUCH SCREEN INFORMATION
- Internet
- Touch screen suppliers/distributors
- Component supplier
- Publications/associations
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Also available
Touch Screen Sensors and Displays: Global Market Demand and Customer Requirements Analysis - Volume 2: Touch Screen Displays
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