The Cloud Computing Landscape: A Market Scan
Ovum, July 2009, Pages: 14
Cloud computing has now become part of the IT lexicon, but what is it, how is it relevant to the enterprise and who are the players? This report presents a quick introduction to cloud computing and offers some perspective for enterprises.
Executive summary
In a nutshell
Cloud computing
Cloud is as cloud does
What is this cloud?
Cloud = just-in-time IT
Cloud computing charts new territory
Toad of Toad Hall -“hurray for the shiny new thing!”
Eeyore -“ho hum, seen it before, didn’t work last time and won’t work now”
Chicken Little -“alarm, disaster is upon us!”
The logic of cloud computing
Advice to players
Start in the right place
Cloud is starting to be used by enterprises
Start in areas of cloud affinity
Typical uses
Don’t smother the golden cloud goose
Cloud computing virtualises vendors
The cloud computing landscape
Market scan
A. Web service aggregator platforms
B. Business process as a service (BPaS)
C. Software as a service (SaaS)
Office 2.0: office productivity/collaboration/web meetings
Business applications/ERP
Business intelligence
IT service desk/service management
D. Platform as a service (PaaS)
The most commonly acknowledged examples include:
Other examples include:
E. Infrastructure as a service (IaaS)
Computing as a service
Data storage as a service
Cloud infrastructure building blocks (to enable public or private clouds)
List of Tables
Table 1: Cloud computing examples (on-demand, pay as you go)
List of Figures
Figure 1: Cloud computing affinity framework
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