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Fish and Seafood in the US

Euromonitor International, April 2011, Pages: 13


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The April 2010 BP oil spill in the Gulf of Mexico heightened consumer concerns about traceability and sustainability in the US seafood and fish market. The push for a sustainable fish industry originally came from producers as a way to meet increasing demand. The oil spill, however, led consumers to place more importance on the origin of seafood. Large, American retailers rolled out sustainability ratings in 2010, while others refused to sell fish that failed to make the grade. Sustainable...

The Fish and Seafood in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2006-2010, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Crustaceans, Fish , Molluscs and Cephalopods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Fish and Seafood market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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