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Pulses in the US

Euromonitor International, April 2011, Pages: 13


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There were few changes in the American pulse market in 2010. The domestic industry is heavily dependent on exports and basically aims to keep up with yearly population growth. Most Americans view beans as an inconvenient category and consume them irregularly. Unlike pasta and potatoes, they are not staples in the American diet. Thus, despite being healthy and value-friendly, pulse sales did not surge in the sluggish economy.

The Pulses in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2006-2010, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Beans, Other Pulses, Peas.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Pulses market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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