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Dog care in Germany to 2013
Datamonitor, Aug 2009, Pages: 114
This databook provides key data and information on the dog care market in Germany. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on three categories: dog food, dog toys and dog chews & treats
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
- Review of the top two companies within the dog care market, including company overview, key facts and business description
Highlights of this title
The market for dog care in Germany increased at a compound annual growth rate of 1% between 2003 and 2008.
The dog food category led the dog care market in Germany, accounting for a share of 81.6%.
Leading players in German dog care market include Mars, Inc., Nestle S.A. and Vitakraft®.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the dog care market in Germany
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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