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Southeast Asian Bioethanol Market

Frost & Sullivan, July 2009, Pages: 167


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Slides 1 to 185 provide the current and future trends of the bioethanol market for Southeast Asia from 2005 to 2015. In this study, the base year is 2008, and the forecast period is from 2009 to 2015. The bioethanol market is currently at its growth stage in SEA. Bioethanol exhibits a lot of potential as the next generation of energy fuel, and is gaining popularity among foreign and local producer within SEA. Fossil oil is still considered a primarily source of fuel; however, the market share for bioethanol is gaining in terms of blended fuel.

This Frost & Sullivan research service titled Southeast Asian Bioethanol Market analyzes and assesses factors accelerating and restraining adoption. An assessment of bioethanol is carried out based on the drivers, challenges, and restraints faced by the participants. Finally, critical success factors and a global outlook for bio ethanol are created to forecast the market trends and its applications in the years to come. In this research, Frost & Sullivan's expert analysts thoroughly examine the following applications: food and beverage, industry intermediates (technical/raw spirit used as spirits, disinfectants, pharmaceuticals and chemical solvents), and gasohol formulation.

Market Overview

Government Backing Bolsters the Southeast Asian Bioethanol Market

The Southeast Asian bioethanol market is full of possibilities following the recent industry growth, rising number of entrants, and intense competition for best market positioning. The expansion of current producers, backed by the influx of new participants, has dramatically increased local production over the last three to seven years. The governments have also laid strong emphasis on bio-based fuels to lower dependency on petrochemicals, assuring the Southeast Asian market of steady demand in the future. The volatility of fossil fuel prices and their impact on the economy have got the governments to promote the use of various renewable energy sources using locally available feedstock. They have implemented policies such as the National Energy Policy or National Biofuels Programs to encourage the use of alternative energy sources.

The usage of bioethanol in gasoline formulation is nearly untapped and holds great potential, especially considering the current high domestic demand of fossil gasoline across Southeast Asia. Governments are promoting energy diversification efforts, particularly because bioethanol programs will offer a chance for rural development in Southeast Asia’s poorer regions. Bioethanol will fare better as a gasoline additive than an energy fuel. 'A standard electronic fuel injection gasoline engine will typically tolerate up to 10 percent ethanol and 90 percent gasoline,' explains the analyst of this research. 'Should higher ethanol ratios be used, larger-volume fuel injectors or higher fuel rail pressure will be required to deliver energy content equal to that obtained from pure gasoline.'

Despite its potential, there are few R&D activities in gasohol formulations for reducing the effects of engine suitability and component issues. The lack of awareness of the benefits of bioethanol restrains the market from growing rapidly. Bioethanol producers are also under immense pressure to acquire appropriate feedstock, as it must be a competitive source of bioethanol and should not compete for cultivation space with food. Generally, Southeast Asian companies produce molasses from sugar cane, which is the primary feedstock used in most bioethanol production. Molasses is also exported and used by other food-based industries such as amino acid, rum, spice flavoring, feed, and ketchup. 'However, cassava is being seriously considered by government officials and local producers due to its potential to offer employment in poorer areas and reduce competition between raw materials for bioethanol and food,' notes the analyst. 'A liter of bioethanol can be produced directly from 6.5 kilograms of cassava compared to a liter of bioethanol produced directly from 15 kilograms of sugar cane and 4 kilograms of molasses, respectively.'

As bioethanol holds great promise as a new energy fuel, it is gaining popularity among both foreign and local producers, fostering competition. To milk its potential, local governments and bioethanol producers can educate the consumers on the ‘green’ and product-enhancing qualities of bioethanol as fuels and select better feedstock to ensure continuous production. 'Governments can offer tax reductions or subsidies for the use of bioethanol at the implementation stage to end users,' says the analyst. 'Producers can resort to strong product branding, better quality standards, and provision of trial products to gain control of market share.' Most producers pass on the development costs to the end users, unless they are aided by government funds and regional development programs. They can implement extensive product logistics and promotions to gain an edge over competitors and acquire new customers.

Market Sectors

Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:

By Application:

- Food & beverage
- Industry intermediates (technical/raw spirit used as spirits, disinfectants, pharmaceuticals and chemical solvents)
- Gasohol formulation


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