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Stationery & Cards in Germany
Datamonitor, Aug 2010, Pages: 36
The Stationery & Cards in Germany industry profile is an essential resource for top-level data and analysis covering the Stationery & Cards industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.
Scope
- Contains an executive summary and data on value, volume and/or segmentation
- Provides textual analysis of Stationery & Cards in Germany’s recent performance and future prospects
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Includes a five-year forecast of Stationery & Cards in Germany
- The leading companies are profiled with supporting key financial metrics
- Supported by the key macroeconomic and demographic data affecting the market
Highlights
- Detailed information is included on market size, measured by value and/or volume
- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The stationery and cards market includes products such as notebooks, pencils and printer paper sold through all retail formats. All retail sales of stationery products are included. Cards comprise seasonal and everyday cards. Everyday cards are Birthday, Anniversary, Get Well, Friendship, and Sympathy cards. Seasonal cards are Christmas, Valentine's Day, Mother's Day, Easter, and Father's Day cards. All values are stated at retail selling price, with currency conversions calculated using constant average annual 2009 exchange rates.
For the purposes of this report, Europe consists of Western Europe and Eastern Europe.
Western Europe comprises Belgium, Denmark, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden, and the United Kingdom.
Eastern Europe comprises the Czech Republic, Hungary, Poland, Romania, Russia, and Ukraine.
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