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Making Ecopreneurs: 2nd Edition - Developing Sustainable Entrepreneurship

Ashgate Publishing, Nov 2009, Pages: 276


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The first edition of this book looked at the emergence of 'ecopreneurs' - environmental entrepreneurs gaining competitive advantage for their firms through understanding and utilising green issues. These green enterepreneurs have led the way in enabling market forces to generate economic growth whilst protecting the environment and encouraging sustainability.

This new edition continues the examination of what distinguishes these green entrepreneurs from others. It draws on a diverse range of case studies embracing examples of both successful and unsuccessful ecopreneurial ventures on at least four continents. Many of the contributions have been updated and a number of entirely new chapters describe sustainable business projects in places ranging from native american communities in the USA to India, Hong Kong and New Zealand.

In its new edition this book charts recent developments and remains highly relevant to researchers in the fields of sustainable business development and entrepreneurship, to policymakers within governments and NGOs, and to those running businesses.

Author

Dr. Michael Schaper, was Dean of Murdoch University Business School, Western Australia and is now an Adunct Professor at Curtin Business School, at Curtin University of Technology, also in Perth, Western Australia



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