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Global Interactive Program Guides and Content Discovery

In-Stat/MDR, Sep 2009, Pages: 54


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TV-oriented Electronic Program Guides (EPGs) and Interactive Program Guides (IPGs) are slowly being replaced by new Content and Service Discovery Guides (CSDGs) that can “discover” content from the Internet, or from in-home networks. ROVI, which has acquired Gemstar-TV guide, Mediabolic, Muze, and All Music Group, has an early lead for providing “discovery” of content and services across all available sources. As standards begin to define the interfaces, opportunities will be created for a wide range of entrants. Findings include:

1. Three revenue segments: one-time licensing fees, recurring fees to update guide data, and advertising.

2. Europe will be a key growth market for all types of Guides.

3. Personal content that resides on in-home networks makes the Digital Living Network Alliance (DLNA) much more important.

4. The market is holding its own in spite of the current economic situation.

5. ROVI is focusing on content description data bases as a key differentiator.

Recurring fees will grow to US$ 850 million, representing 63% of the total value by 2013. One-time licensing fees will be nearly US$ 500 million, accounting for about 37% of the total worldwide value.



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