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Decision Matrix: Selecting an Information Protection Vendor (Competitor Focus)
Datamonitor, Oct 2009, Pages: 44
The growing exposure to data loss risks has increased the interest in understanding the competitive dynamics of the information protection market. This Decision Matrix has been developed in order to explore the competitive dynamics within this market and to help businesses select a vendor based on its technology, reputation among customers, and market impact.
Scope
- Provides an overview of the most important trends affecting the information protection market and influencing its competitive dynamics.
- Delivers an overall comparison of information protection vendors in terms of their technology, user sentiment and market impact.
- Presents a detailed view of each vendor's information protection offering, as well as providing advice on the suitability of these offerings.
- Vendors covered include: CA, IBM, McAfee, RSA, Sophos, Symantec, Trend Micro and Websense.
Highlights of this title
The information protection market has tremendous growth potential, which has prompted a number of vendors to enter it through acquisitions or by developing their own technology. As a result, information protection vendors have been the target of significant M&A activity in recent years.
A key development in this market has been Symantec's takeover of Vontu - a company seen as a DLP market leader prior to the acquisition. Another step towards the convergence of the endpoint security and information protection markets has been the recent acquisition of Utimaco by Sophos.
IBM's presence in any technology market cannot be taken lightly. This is clearly the case in the information protection market, where it is a fairly new entrant and has a small market share, but already commands the highest end-user sentiment rating of any vendor.
Key reasons to purchase this title
- Gain detailed knowledge of information protection vendors' strengths with regards to technology, user sentiment and market impact.
- Information protection vendors can benchmark their own performance in various key criteria against their competitors' performance.
- Enterprise IT managers will gain valuable insights that will help them improve their information protection purchasing decisions.
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