|
|
 |
|
Viewing report
|
|
|
|
Consumer Electronics Holiday Shopping in the United States 2009
Mintel, Sep 2009, Pages: 109
The focus of this Mintel report is on purchase intent for consumer electronics hardware, electronics software (games, video and music) and communication services (pay-TV, home internet, home landlines and cell phone service). Across all three categories, data sets are presented by age, household income, race/Hispanic origin, and presence of children in the household. While data covers interest in purchasing from July 2009-January 2010, strategies for increasing product sales are not limited to these time periods, but extend beyond them.
Topics covered in this report include, but are not limited to:
- For each hardware product surveyed, interest in purchasing is examined for gift purchasing and purchase intent for the buyer
- Consumers’ interest in purchasing entertainment software
- Among communication services reviewed, Mintel data explores which demographics intend to acquire service for the first time, and which intend to change service when their contract expires
Customers who bought this item also bought
Portable Media Devices in the United States
Holiday Shopping in the United States 2010
The Changing Way We Capture, Record, and Store Digital Content in the United States 2009
Social Networking in the United States 2010
Hispanics and Big Ticket Purchases: Electronics and Appliances in the United States 2009
The Hispanic Grocery Cart in the United States 2010
Attitudes of 18-24s Towards Consumer Electronics in the United States 2006
Cameras, Camcorders and Digital Frames in the United States 2010
Men's Fragrances in the United States 2010
The Hispanic Blue Collar Consumer in the United States 2010
|
|
|
|
