Contents:

KNIT UNDERWEAR & NIGHTWEAR CONTENTS 1. METHODOLOGY 1 Study Reliability and Reporting Limitations 1 Disclaimers 2 Quantitative Techniques & Reporting Level 3 2. MARKET DYNAMICS 4 Style, Fashion and Fabric - Hallmarks of Present Day Intimate Apparel Sector 4 Women’s Wear 4 Men’s Wear 4 Children’s Wear 4 Lingerie Market: An Overview 4 Invisible Intimates of Underwear Market 5 Women’s Rapidly Changing Underwear Trends keeps Manufacturers on their Toes 5 Plus-Size Trendy Intimate Wear Gaining Popularity 6 Boxer Shorts: The Most Preferred in Men’s and Boys’ Underwear Market 6 Men’s Underwear Shifting Focus from Retail to eRetail 7 Nightwear/Sleepwear: A Primer 7 Decline of Nightwear/Sleepwear Industry 7 Counterfeiting Activities: A Threat to the World Apparel Market 8 Globalization of Apparel and Textile Industries 9 Men’s and Boys’ Underwear and Nightwear Trends 9 Major Sub-Segments in Men’s and Boys’ Underwear and Nightwear 10 Major Brands in Men’s and Boys’ Underwear and Nightwear Market 11 What’s In 11 What’s Out 11 Major User Segments 11 Fabrics Extensively Used 11 3. DYNAMICS IN THE INTIMATE APPAREL INDUSTRY 12 Review of Intimate Sports Apparel Section 12 Women’s and Girls Wear 12 Men’s and Boy’s Wear 13 Trends in Men’s and Boys’ Underwear and Nightwear Segment 13 Underwear Means Much More for Today’s Men in Style 13 Underwear and Nightwear Potential Lures Fashion Apparel Manufacturers 13 Major Apparel Makers Take M&A Route for Market Entry 13 Men’s Underwear Now Range from Bikini Briefs to Baggy Boxers 14 Growing Awareness of Underwear Apparel Brands in Young Men 14 Comfort and Relaxation - Basic Sought-after Underwear Garment Features 14 Boys’ Underwear Still in Mass Market 14 Children’s Intimate Apparel 14 Challenges in the Girls Intimates Market Changing Trends 15 Retail Space 15 Restriction of Rules 16 Subdued Advertising 16 4. PRODUCT FACTS 16 A. Women’s Knit Underwear & Nightwear 16 B. Men’s Knit Underwear & Nightwear 17 C. Children’s Knit Underwear & Nightwear 17 5. MARKET SCENARIO 17 Shift in Distribution Channels 17 Competitive Factors 17 Technology and Global Fashion 17 Baby Boomers 18 Marketing Strategies 18 Promotion - The Vital ‘P’ for any Marketing Game Plan 18 Few of the Promotion Vehicles: 18 Women - Centric Targeting Picks Up in Marketing 19 Creativity and Comfort - Features to Drive the Future 19 Apparel Retail Industry - Trends 19 Distribution - Reaching the Customer 19 Discount Stores 19 Specialty Stores 20 Department Stores 20 Rejuvenation of Men’s Wear Retail Market 20 Leading Retailers 21 Charming Shoppes (US) 21 Gap Inc (US) 21 Intimate Brands (US) 21 Limited Brands (US) 22 The May Department Stores Company (US) 22 Victoria’s Secret (US) 22 World Co (Japan) 23 The Wormser Company (US) 23 Wal-Mart Stores (US) 23 6. CORPORATE DEVELOPMENTS 24 Kohl’s Inks Licensing Agreement with Liz Claiborne 24 Ashley Stewart Enters Into Joint Venture with Jill Scott’s 24 Maidenform Inks International License Accord with Donna Karan 24 Bannari Amman Starts Apparel Production Facility 24 Impex-VSV to Commence Operations in Ungheni Business 25 Delta Galil Signs International Licensing Agreement with Tommy Hilfiger 25 Warnaco Group to Divest Lejaby Business to Palmers Textil 25 Maxwell to Enter Retail Business 25 KN Karen Introduces KN Cool™ Daywear 25 Sleepins to Introduce Latest Nightwear Range 26 Royal Classic Launches New Innerwear 26 Brett Lee Launches Own Product Line 26 McGregor to Manufacture Storms New Product Lines 26 Warnaco Signs Exclusive Agreement with Palmers Textil 27 Bennett, Coleman & Co. Acquires Interest in Sleep-ins Apparels 27 Perry Ellis Inks Licensing Agreements in Asia 27 Hanesbrands Acquires Textile Manufacturing Facility from Industria 27 Diesel Jeans Inks Joint Venture with Arvind Mills 28 VF Divests Intimate Apparel Operations to Fruit of the Loom 28 Future to Acquire Stakes in Maxwell Industries 28 Limited Brands Completes Acquisition of La Senza 28 Whitestone Takes Over Humanicare International 28 Duloren Introduces Special Lingerie Collection 29 Duloren Launches New Lingerie Collection 29 Duloren Introduces Porcelaine Lingeri Collection 29 Duloren Introduces Designer Lingerie Collection 30 Duloren Introduces the New Quatre Frenesi Collection 30 Duloren Introduces Téo & Lud Lingerie Collection for Youth and Children 30 Duloren Introduces Watercolor Collection 30 Duloren Introduces Mambo Lingerie Collection 31 Femmina Introduces the Aerada Lingerie Collection 31 Jockey Unveils Retro-Style Underwear Line 31 Jockey to Unveil Go Collections for Men 31 MAS Holdings Unveils Amante Brand 31 7. MAJOR PLAYERS 32 Benetton Group S.p.A. (Italy) 32 Bella Di Notte, S.L (Spain) 32 Berkshire Hathaway (USA) 32 Fruit of the Loom, Inc. (USA) 32 Cia Hering (Brazil) 32 Calvin Klein, Inc. (USA) 32 Delta Galil Industries Ltd. (Israel) 32 Donna Karan International Inc. (USA) 33 Everlast Worldwide Inc (USA) 33 Formfit (USA) 33 Gunze Ltd. (Japan) 33 Jockey International, Inc. (USA) 33 Joe Boxer (USA) 33 Maidenform Brands Inc (USA) 34 Perry Ellis International Inc. (USA) 34 PT Great River International Tbk (Indonesia) 34 Parisa AFR Apparel International Inc. (USA) 34 Berlei (Australia) 34 The Bali Company (USA) 34 Stanfield’s Limited (Canada) 35 Triumph International (Germany) 35 Tefron Ltd. (Israel) 35 Warnaco Group Inc. (USA) 35 Wacoal Holdings Corp. (Japan) 35 Wacoal America Inc. (USA) 36 8. MARKET ANALYTICS 36 9. THE UNITED STATES 40 An Insight Into What Lies Beneath 40 Growth Factors 40 Greater Emphasis Upon Fashion 41 Developments in Lingerie 42 Trends in Women’s Innerwear Market 44 New Developments in Hosiery Segment 45 New Developments in Bras Segment 45 New Developments in Panties Segment 45 New Developments in Shapewear Segment 45 New Developments in Sleepwear/ Loungewear Segment 46 Trends in Pajamas 46 New Developments in Daywear 46 Comfortwear 46 Purchasing Trends Among Women 47 Factors Driving Growth 47 Women’s Innerwear Garments - Gaining Popularity 48 Rising Popularity of Women’s Sports Bra: 49 Market Analysis: 49 Hanes: Leading Brand in Women’s and Girl’s Underwear 49 Men’s Wear 50 Scenario in Men’s Underwear 50 Scenario in Men’s Underwear Market 51 Developments in Men’s Underwear Market 51 Men’s Underwear - Preferred Styles 52 Children’s Wear 53 Kids’ Underwear Market Booms 54 Kids’ Intimate Apparel Clone Adults’ Market 54 Market Review 54 Potential of Seamless Products 54 Products’ Image Enhancing Measures 55 Intimate Apparel Market 56 Ensuring Product Success: 56 Distribution Channels: 56 Rising Use of Internet 57 Increasing Role of Retailers 57 Rising Popularity of Jockey Brands 57 Import & Export Statistics 57 Mens/Boys Underwear 57 Mens/Boys Pyjamas and Nightshirts 58 Women’s/Girls Slips and Petticoats 59 Women’s/Girls Briefs and Panties 60 Women’s/Girls Pyjamas and Nightdresses 61 10. CANADA 63 Scenario in the Intimate Apparel Market 63 Womens Apparel Industry 63 Import & Export Statistics 64 Mens/Boys Underwear 64 Mens/Boys Pyjamas and Nightshirts 65 Women’s/Girls Slips and Petticoats 66 Women’s/Girls Briefs and Panties 66 Women’s/Girls Pyjamas and Nightdresses 68 11. JAPAN 69 Import Trends 69 Japan’s Leading Import Brands in the Intimate Apparel Sector 70 Preferences of Young Women Regarding Underwear 71 12. EUROPE 73 a. France 79 b. Germany 86 c. Italy 88 d. The United Kingdom 90 e. Spain 95 f. Rest of Europe 96 13. ASIA-PACIFIC 103 Australia 103 Intimate Apparel Industry 103 Overview of Sleepwear, Underwear and Infant Clothing 103 Market Dynamics 104 China 104 Lingerie Market 104 Underwear Industry 104 Chinese Undergarment Industry Braves Export Restrictions 105 India 106 Indian Innerwear Market 106 Scenario in Indian Apparel Market 106 Women’s Wear Market 106 Market Snapshots 106 General Wear 106 Underwear & Lingerie 107 Consumer Behavior 107 Indian Consumer - Highly Conscious of Quality and Price 107 Players in Underwear and Nightwear 107 India’s Intimate Apparel Segment - Major Players & Brands 107 Competition 108 Underwear and Nightwear 108 Government Role: 108 Government’s New Schemes 108 Enamor to Penetrate Women’s Intimate Apparel Market 108 Hong Kong 109 Distribution Channels 109 Imports 110 Indonesia 110 Textiles & Garment Industry 110 Korea 110 New Zealand 111 Pakistan 111 Women’s Intimate Apparel 111 Segmentation in the Brasserie Market 111 Singapore 112 Underwear Market 112 14. LATIN AMERICA 113 Brazil 113 Advertising Strategies 113 Lingerie Market 114 Men’s Underwear 114 Women’s Underwear 114 Argentina 114 Peru 114 Market Scenario 115 Local Industry 115 User Analysis 115 Colombia 115 15. REST OF WORLD 117 New Positioning Strategies of Players 117 Saudi Arabia 117 An Overview of Women’s Innerwear Market 117 Changing Scenario 117 Preferences by Age and Climate 118 Dynamic Market Nature 118 Role of US Companies in Domestic Market 118 Future Sales Potential 119 EXHIBITS Table 1: Percentage Breakdown of the Global Male Underwear Market by Style - 2005 Table 2: Global Knit Underwear and Nightwear Market by Region for the Period 2007-2015 (Sales in US$ Million) Table 3: Percentage Breakdown of Global Knit Underwear and Nightwear Market by Region for the Years 2008 & 2012 Table 4: Global Womens Knit Underwear and Nightwear Market by Region for the Period 2007-2015 (Sales in US$ Million) Table 5: Percentage Breakdown of Global Womens Knit Underwear and Nightwear Market by Region for the Years 2008 & 2012 Table 6: Global Mens Knit Underwear and Nightwear Market by Region for the Period 2007-2015 (Sales in US$ Million) Table 7: Percentage Breakdown of Global Mens Knit Underwear and Nightwear Market by Region for the Years 2008 & 2012 Table 8: Global Childrens Knit Underwear and Nightwear Market by Region for the Period 2007-2015 (Sales in US$ Million) Table 9: Percentage Breakdown of Global Childrens Knit Underwear and Nightwear Market by Region for the Years 2008 & 2012 Table 10: Percentage Share Breakdown of Leading Underwear Manufacturers in the US - 2005 Table 11: Percentage Breakdown of Men’s Underwear Market Preference Levels by Men & Women in the US - 2005 Table 12: Percentage Breakdown of Women’s Underwear Market Preference Levels by Women & Men in the US - 2005 Table 13: Percentage Share Breakdown of Men’s Underwear Market in the US - 2005 (in units) Table 14: Percentage Share Breakdown of Men’s Underwear Market by Underwear Type in the US - 2005 Table 15: Percentage Share Breakdown of Children’s Underwear Purchasing Trends by Store Type in the US - 2005 Table 16: Percentage Share Breakdown of Leading Children’s Pajamas Manufacturers by Store Type in the US - 2005 Table 17: Percentage Breakdown of Seamless Style Products Manufacturer Sales by Product Type in the US - 2005 Table 18: Percentage Share Breakdown of Seamless Underwear Products Market by Product Type in the US - 2005 Table 19: Percentage Breakdown of the US Mens/Boys Knitted Cotton Underwear Value Exports by Destination- 2007 Table 20: Percentage Breakdown of the US Mens/Boys Knitted Man-Made Fibres Underwear Value Exports by Destination - 2007 Table 21: Percentage Breakdown of the US Mens/Boys Knitted Cotton Underwear Value Imports by Country - 2007 Table 22: Percentage Breakdown of the US Mens/Boys Knitted Man-Made Fibres Underwear Value Imports by Country - 2007 Table 23: Percentage Breakdown of the US Mens/Boys Knitted Cotton Pyjamas and Nightshirts Value Exports by Destination - 2007 Table 24: Percentage Breakdown of the US Mens/Boys Knitted Man-Made Fibres Pyjamas and Nightshirts Value Exports by Destination - 2007 Table 25: Percentage Breakdown of the US Mens/Boys Knitted Cotton Pyjamas and Nightshirts Value Imports by Country - 2007 Table 26: Percentage Breakdown of the US Mens/Boys Knitted Man-Made Fibres Pyjamas and Nightshirts Value Imports by Country - 2007 Table 27: Percentage Breakdown of the US Women’s/Girls Knitted Man-Made Fibres Slips and Petticoats Value Exports by Destination - 2007 Table 28: Percentage Breakdown of the US Women’s/Girls Knitted Man-Made Fibres Slips and Petticoats Value Imports by Country - 2007 Table 29: Percentage Breakdown of the US Women’s/Girls Knitted Cotton Briefs and Panties Value Exports by Destination - 2007 Table 30: Percentage Breakdown of the US Women’s/Girls Knitted Man-Made Fibres Briefs and Panties Value Exports by Destination - 2007 Table 31: Percentage Breakdown of the US Women’s/Girls Knitted Cotton Briefs and Panties Value Imports by Country - 2007 Table 32: Percentage Breakdown of the US Women’s/Girls Knitted Man-Made Fibres Briefs and Panties Value Imports by Country - 2007 Table 33: Percentage Breakdown of the US Women’s/Girls Knitted Cotton Pyjamas and Nightdresses Value Exports by Destination - 2007 Table 34: Percentage Breakdown of the US Women’s/Girls Knitted Man-Made Pyjamas and Nightdresses Value Exports by Destination - 2007 Table 35: Percentage Breakdown of the US Women’s/Girls Knitted Cotton Pyjamas and Nightdresses Value Imports by Country - 2007 Table 36: Percentage Breakdown of the US Women’s/Girls Knitted Man-Made Pyjamas and Nightdresses Value Imports by Country - 2007 Table 37: Knit Underwear and Nightwear Market by Product Segment in the US: 2007-2015 (Sales in US$ Million) Table 38: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in the US for the Years 2008 & 2012 Table 39: Percentage Share Breakdown of Leading Underwear Brands in Canada - 2004 Table 40: Percentage Share Breakdown of Leading Lingerie Retailers in Canada - 2005 Table 41: Percentage Breakdown of Canadian Mens / Boys Knitted Cotton Underwear Value Exports by Destination - 2007 Table 42: Percentage Breakdown of Canadian Mens/Boys Knitted Man-Made Fibres Underwear Value Exports by Destination - 2007 Table 43: Percentage Breakdown of Canadian Mens/ Boys Knitted Cotton Underwear Value Imports by Country - 2007 Table 44: Percentage Breakdown of Canadian Mens/Boys Knitted Man-Made Fibres Underwear Value Imports by Country - 2007 Table 45: Percentage Breakdown of Canadian Mens/Boys Knitted Cotton Pyjamas and Nightshirts Value Exports by Destination - 2007 Table 46: Percentage Breakdown of Canadian Mens/Boys Knitted Man-Made Fibres Pyjamas and Nightshirts Value Exports by Destination - 2007 Table 47: Percentage Breakdown of Canadian Mens/Boys Knitted Cotton Pyjamas and Nightshirts Value Imports by Country - 2007 Table 48: Percentage Breakdown of Canadian Mens/Boys Knitted Man-Made Fibres Pyjamas and Nightshirts Value Imports by Country - 2007 Table 49: Percentage Breakdown of Canadian Women’s/Girls Knitted Man-Made Fibres Slips and Petticoats Value Exports by Destination - 2007 Table 50: Percentage Breakdown of Canadian Women’s/Girls Knitted Man-Made Fibres Slips and Petticoats Value Imports by Country - 2007 Table 51: Percentage Breakdown of Canadian Women’s/Girls Knitted Cotton Briefs and Panties Value Exports by Destination - 2007 Table 52: Percentage Breakdown of Canadian Women’s/Girls Knitted Man-Made Fibres Briefs and Panties Value Exports by Destination - 2007 Table 53: Percentage Breakdown of Canadian Women’s/Girls Knitted Man-Made Fibres Briefs and Panties Value Imports by Country - 2007 Table 54: Percentage Breakdown of Canadian Women’s/Girls Knitted Cotton Briefs and Panties Value Imports by Country - 2007 Table 55: Percentage Breakdown of Canadian Women’s/Girls Knitted Cotton Pyjamas and Nightdresses Value Exports by Destination - 2007 Table 56: Percentage Breakdown of Canadian Women’s/Girls Knitted Man-Made Fibres Pyjamas and Nightdresses Value Exports by Destination - 2007 Table 57: Percentage Breakdown of Canadian Women’s/Girls Knitted Man-Made Pyjamas and Nightdresses Value Imports by Country - 2007 Table 58: Percentage Breakdown of Canadian Women’s/Girls Knitted Cotton Pyjamas and Nightdresses Value Imports by Country - 2007 Table 59: Knit Underwear and Nightwear Market by Product Segment in Canada: 2007-2015 (Sales in US$ Million) Table 60: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Canada for the Years 2008 & 2012 Table 61: Percentage Share Breakdown of Sales by Leading Manufactures in the Japanese Women’s Undergarment Market - 2003 Table 62: Knit Underwear and Nightwear Market by Product Segment in Japan: 2007-2015 (Sales in US$ Million) Table 63: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Japan for the Years 2008 & 2012 Table 64: Knit Underwear and Nightwear Market by Region in Europe: 2007-2015 (Sales in US$ Million) Table 65: Percentage Breakdown of Knit Underwear and Nightwear Market by Region in Europe for the Years 2008 & 2012 Table 66: Knit Underwear and Nightwear Market by Product Segment in Europe: 2007-2015 (Sales in US$ Million) Table 67: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Europe for the Years 2008 & 2012 Table 68: Percentage Breakdown of Womens Lingerie Market by Product Segment in France - 2003 Table 69: Percentage Breakdown of Lingerie Distribution Channels by Value Sales in France - 2005 Table 70: Percentage Breakdown of Mens Underwear Sales by Product Segment in France - 2003 Table 71: Percentage Breakdown of Children’s Underwear Sales by Product Segment in France - 2003 Table 72: Knit Underwear and Nightwear Market by Product Segment in France: 2007-2015 (Sales in US$ Million) Table 73: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in France for the Years 2008 & 2012 Table 74: Knit Underwear and Nightwear Market by Product Segment in Germany: 2007-2015 (Sales in US$ Million) Table 75: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Germany for the Years 2008 & 2012 Table 76: Knit Underwear and Nightwear Market by Product Segment in Italy: 2007-2015 (Sales in US$ Million) Table 77: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Italy for the Years 2008 & 2012 Table 78: Percentage Breakdown of Apparel Market by Type in UK - 2007 (Based on Unit Sales) Table 79: Percentage Breakdown of Mens Knitted Underwear Manufacturer Unit Sales by Apparel Type in UK - 2007 Table 80: Percentage Breakdown of Womens Knitted Underwear Manufacturer Unit Sales by Apparel Type in UK - 2007 Table 81: Percentage Share Breakdown of Leading Intimate Apparel Brands in UK - 2004 Table 82: Knit Underwear and Nightwear Market by Product Segment in the UK: 2007-2015 (Sales in US$ Million) Table 83: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in the UK for the Years 2008 & 2012 Table 84: Knit Underwear and Nightwear Market by Product Segment in Spain: 2007-2015 (Sales in US$ Million) Table 85: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Spain for the Years 2008 & 2012 Table 86: Knit Underwear and Nightwear Market by Product Segment in Rest of Europe: 2007-2015 (Sales in US$ Million) Table 87: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Rest of Europe for the Years 2008 & 2012 Table 88: Percentage Breakdown of Garment Manufacturer Dollar Sales by Category in China - 2005 Table 89: Percentage Breakdown of Hong Kong Lingerie Value Imports by Country in - 2004 Table 90: Knit Underwear and Nightwear Market by Product Segment in Asia Pacific: 2007-2015 (Sales in US$ Million) Table 91: Percentage Breakdown of Knit Under wear and Nightwear Market by Product Segment in Asia Pacific for the Years 2008 & 2012 Table 92: Knit Underwear and Nightwear Market by Product Segment in Latin America: 2007-2015 (Sales in US$ Million) Table 93: Percentage Breakdown of Knit Underwear and Nightwear Market by Product Segment in Latin Americafor the Years 2008 & 2012 Table 94: Knit Underwear and Nightwear Market by Product Segment in Rest of World: 2007-2015 (Sales in US$ Million) Table 95: Percentage Breakdown of Knit Under wear and Nightwear Market by Product Segment in Rest of World for the Years 2008 & 2012 COMPANIES PROFILED