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Current Netbook PC Development and Future Growth Opportunities

Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], Nov 2009, Pages: 18


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Netbook PC shipment volume is expected to double for full year 2009 when compared with shipment volume for full year 2008.

Nevertheless, as prices of netbook PCs are falling considerably, netbook PC makers' profit margins are expected to be affected. In the future, it is anticipated that netbook PC growth momentum will slow down. In order to expand netbook PC market coverage, other than increasing product differentiation to stimulate demand in the existing mature consumer markets, PC companies also aim to seek new market opportunities in the education, commercial, and emerging market segments, as well as new distribution channels and new offerings.

Furthermore, the entrance of new competitors such as Nokia and Apple is expected to intensify competition.

List of Topics

- Worldwide netbook PC shipment volume forecast in 2009 through 2014, with breakdowns by shipment destination in 2009 and 2010

- Worldwide netbook PC shipment share forecast by maker in 2009 and 2010

- Netbook PC distribution channel development, netbook PC product development roadmap, three types of netbook PC buyers, netbook PC top-10 applications, netbook PC product positioning and segments, as well as the analysis of netbook PC's market opportunities in the education and commercial markets are also included

- Smartbook deployment of ARM-based chip vendors, including Intel, Qualcomm, Freescale, Nvidia, and TI



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