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Homewares in Italy

Datamonitor, August 2010, Pages: 31

The Homewares in Italy industry profile is an essential resource for top-level data and analysis covering the Homewares industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

- Contains an executive summary and data on value, volume and/or segmentation

- Provides textual analysis of Homewares in Italy’s recent performance and future prospects

- Incorporates in-depth five forces competitive environment analysis and scorecards

- Includes a five-year forecast of Homewares in Italy

- The leading companies are profiled with supporting key financial metrics

- Supported by the key macroeconomic and demographic data affecting the market

Highlights

- Detailed information is included on market size, measured by value and/or volume

- Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

- Spot future trends and developments

- Inform your business decisions

- Add weight to presentations and marketing materials

- Save time carrying out entry-level research

Market Definition

The homewares market includes the following segments: home hardware, lighting, textiles and soft furnishings, and window dressings. Home hardware includes the sale of crockery, cutlery, glassware, home cleaning, home storage, ironing boards, kitchen utensils, rubbish bins and other home hardware like household scales and other mechanical devices. Lighting includes the sale of lamp shades, light/lamp stands, light bulbs, and table and desk lamps. Textiles and soft furnishings include the sale of bathroom textiles, beddings, cushions, futons, hammocks, mattresses, table linen and other textile and soft furnishings like clothing and furniture coverings, door mats, laundry bags, parasols, shoe bags and shopping bags. Window dressings include the sale of blinds, curtain poles, rails, curtains and hooks. The market is valued at retail selling prices with any currency conversions calculated using constant annual average 2009 exchange rates.

For the purposes of this report, Europe consists of Western Europe and Eastern Europe.

Western Europe comprises Belgium, Denmark, France, Germany, Italy, the Netherlands, Norway, Spain, Sweden, and the United Kingdom.

Eastern Europe comprises the Czech Republic, Hungary, Poland, Romania, Russia, and Ukraine.

EXECUTIVE SUMMARY
MARKET OVERVIEW
Market definition
Research highlights
Market analysis
MARKET VALUE
MARKET SEGMENTATION I
MARKET SEGMENTATION II
FIVE FORCES ANALYSIS
Summary
Buyer power
Supplier power
New entrants
Substitutes
Rivalry
LEADING COMPANIES
Alessi S.p.A.
Cappellini
IKEA Group
Leroy Merlin SA
MARKET DISTRIBUTION
MARKET FORECASTS
Market value forecast
MACROECONOMIC INDICATORS
APPENDIX
Methodology
Industry associations
Related Datamonitor research
Disclaimer
ABOUT DATAMONITOR
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LIST OF TABLES
Table 1: Italy homewares market value: $ million, 2005-09
Table 2: Italy homewares market segmentation I:% share, by value, 2009
Table 3: Italy homewares market segmentation II: % share, by value, 2009
Table 4: Alessi S.p.A.: key facts
Table 5: Cappellini: key facts
Table 6: IKEA Group: key facts
Table 7: Leroy Merlin SA: key facts
Table 8: Italy homewares market distribution: % share, by value, 2009
Table 9: Italy homewares market value forecast: $ million, 2009-14
Table 10: Italy size of population (million), 2005-09
Table 11: Italy gdp (constant 2000 prices, $ billion), 2005-09
Table 12: Italy gdp (current prices, $ billion), 2005-09
Table 13: Italy inflation, 2005-09
Table 14: Italy consumer price index (absolute), 2005-09
Table 15: Italy exchange rate, 2005-09

LIST OF FIGURES
Figure 1: Italy homewares market value: $ million, 2005-09
Figure 2: Italy homewares market segmentation I:% share, by value, 2009
Figure 3: Italy homewares market segmentation II: % share, by value, 2009
Figure 4: Forces driving competition in the homewares market in Italy, 2009
Figure 5: Drivers of buyer power in the homewares market in Italy, 2009
Figure 6: Drivers of supplier power in the homewares market in Italy, 2009
Figure 7: Factors influencing the likelihood of new entrants in the homewares market in Italy, 2009
Figure 8: Factors influencing the threat of substitutes in the homewares market in Italy, 2009
Figure 9: Drivers of degree of rivalry in the homewares market in Italy, 2009
Figure 10: Italy homewares market distribution: % share, by value, 2009
Figure 11: Italy homewares market value forecast: $ million, 2009-14

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