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Digital Imaging: A Focus on Sharing

Consumer Electronics Association, The, Jan 2009, Pages: 699


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There are more options than ever to capture a digital image, whether it’s a photograph or a video. But what happens after the image is taken? What do consumers do with their photos and videos? CEA’s recent study, Digital Imaging: A Focus on Sharing addresses these questions and more. Readers will specifically learn:

- Existing behaviors regarding how consumers share their captured images

- How satisfied are consumers with their current options for sharing images

- What obstacles exist to sharing captured images

- Consumer desires for sharing

- Profiles of consumer segments based on their sharing behaviors

This study is a must read for anyone involved in the manufacturing, marketing, installing or selling of products and/or services that can be utilized by digital cameras, wireless handsets, or camcorders.

Topics Included In Study: Digital Imaging; Internet; Portable; Retail; Storage - Media / Data; Wireless Communications

Measurements: Annual Benchmark Study; Interest; Online Behaviors; Ownership; Satisfaction; Usage



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