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Writing Skills, Tips & Tricks for Marketing Executives

ExecSense, Dec 2009, Minutes: 60


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In Writing Skills, Tips & Tricks for Marketing Executives, ExecSense examines specific, easy-to-implement ways for marketing executives to become better writers and make more of an impact with written communications, marketing materials, presentations and emails. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to learn easy-to-implement techniques to be a more polished and articulate writer as a marketing executive.

Upon ordering, we will email you a link to download the webinar for viewing on your computer, mobile media device (iPod/iPhone, Blackberry), or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device).

The webinar is led by an expert at turning marketing executives into great writers, Leslie Yeransian, and focuses on:

- Everything a marketing executive needs to know in 60 minutes about how to become a better writer and making more of an impact with written communications, marketing materials, presentations and emails

- Methods and strategies used by the best writers and marketing executives and what you should incorporate into your own strategy

- The 10 most common stumbling blocks and frequently asked questions by marketing executives about improving their writing skills

- Case studies of memos, articles, marketing materials, presentations and emails by marketing executives, how they updated their writing style to have more of an impact, and important lessons learned

- Surefire tips and tricks that you can immediately implement that will turn you into a more polished and articulate writer as a marketing executive

Praise for ExecSense Webinars:

- Thorough, informative and interesting...an efficient, effective means of gaining in depth insight...” - Greg Nowak, Partner, Pepper Hamilton

- Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, Marketing Communications, Humana



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