MTN Company Profile
Ovum, October 2009, Pages: 15
MTN remains the outstanding service provider in the Middle East and Africa (MEA). It is one of the largest, fastest-growing and most profitable players in the region, and executes like a well-oiled machine. However, market maturity and geographic & product diversification will pose challenges going forward.
Executive summary
In a nutshell
Ovum view
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
External conditions
Competitive environment
Strategy analysis
Strategy objectives
The India M&A option falls through
Voice marketing strategy: MTN Zone
Mobile banking services
Data and content services
Focus on convergence
Elevated focus on group synergies
Operational analysis
Future outlook
Organisational information
Structure
Financial summary
Group analysis
Segment analysis
List of Tables
Table 1: MTN key performance indicators
Table 2: MTN key performance indicators: MoU and market share
Table 3: MTN key financial indicators
Table 4: MTN segment analysis
List of Figures
Figure 1: MTN’s operational structure
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