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Viewing report
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Denmark TV Market Maps Package Q3 2010
e-Media Institute, Sep 2010, Pages: 6
The map package illustrates all the segments of the television market in Denmark.
Published quarterly, the Denmark TV Market Maps Package is a precious resource for those who need a concise and fully fledged overview of the Danish TV market.
The Denmark TV Market Maps Package is an easy-to-reference resource to understand the television, digital television, pay television and broadband-IPTV markets in the country. It also provides a clear picture of the evolution of the Danish television market in the next three years (2010, 2011 and 2012).
The data reported in the TV Market Maps Package are extracted from e-Media Institute extensive proprietary databases on the media and communication markets in all Western European countries.
Table of Contents
1-Denmark TV Market Map
The map shows data as of June 2010
Total population in Denmark for the current and last two years
Total households in Denmark for the current and last two years
Total GDP in Denmark and real GDP growth rate for the last two years (%)
Forecasts for real GDP growth rate for the current and next year (%)
Total TV households in Denmark for the current and last two years
Penetration of TV households in Denmark (as a percentage of total households) compared with other Western European countries
Total digital TV households in Denmark and penetration rate (%) on total TV households
Total Pay-TV subscribers in Denmark and penetration (%) on total TV households
TV advertising expenditure per TV households in Denmark for the last five years (in Euro, year-end data)
2-Denmark Pay-TV Market Map
The map shows data as of June 2010
Total TV households in Denmark for the current and last two years
Total Pay-TV subscribers in Denmark for the current and last year (quarterly data)
Total Pay-TV subscribers on total TV households in Denmark (%) for the current and last year (quarterly data)
Growth rates for total Pay-TV subscribers in Denmark (%) for the current and last year (quarterly data)
Pay-TV subscribers by platform in Denmark for the current and last year (quarterly data)
Pay-TV subscribers by platform in Denmark (% of total Pay-TV subscribers) for the current and last year (quarterly data)
Growth rates for Pay-TV subscribers by platform in Denmark (%) for the current and last year (quarterly data)
Digital Pay-TV subscribers and analogue Pay-TV subscribers in Denmark for the current and last year (quarterly data)
Digital Pay-TV subscribers and analogue Pay-TV subscribers in Denmark (% of total Pay-TV subscribers) for the current and last year (quarterly data)
Penetration of Pay-TV in Denmark (as a percentage of total TV households) compared with other Western European countries
3-Denmark Digital TV Market Map
The map shows data as of June 2010
Total TV households in Denmark for the current and last two years
Total digital TV households in Denmark for the current and last year (quarterly data)
Total digital TV households in Denmark on total TV households in Denmark (%) for the current and last year (quarterly data)
Growth rates for total digital TV households in Denmark (%) for the current and last year (quarterly data)
Digital TV households by platform in Denmark for the current and last year (quarterly data)
Digital TV households by platform in Denmark (% of total digital TV households) for the current and last year (quarterly data)
Growth rates for digital TV households by platform in Denmark (%) for the current and last year (quarterly data)
Digital Pay-TV subscribers and digital free-to-air households in Denmark for the current and last year (quarterly data)
Digital Pay-TV subscribers and digital free-to-air households in Denmark (% of total digital TV households) for the current and last year (quarterly data)
Penetration of digital TV in Denmark (as % of total TV households) compared with other Western European countries
4-Denmark TV Forecasts Map
The map shows data as of the end of 2009 and estimated figures for the years 2010, 2011, 2012 and 2013
Total TV households in Denmark
Total digital TV households in Denmark
Total digital TV households on total TV households in Denmark (%)
Annual growth rate for total digital TV households in Denmark (%)
Total Pay-TV subscribers in Denmark
Total Pay-TV subscribers on total TV households (%)
Annual growth rate for total pay TV subscribers
Pay-TV subscribers by platform (cable, satellite, DTT, IPTV)
Pay-TV subscribers by platform (cable, satellite, DTT, IPTV) as a percentage of total Pay-TV subscribers
Digital TV households by platform (cable, satellite, DTT, IPTV)
Digital TV households by platform (cable, satellite, DTT, IPTV) as a percentage of total digital TV households
Penetration of digital TV in Denmark at the end of 2013 (as a percentage of total TV households) compared with other Western European countries
5-Denmark Broadband & IPTV Market Map
The map shows data as of June 2010
Total fixed broadband lines in Denmark for the current and last year (quarterly data)
Growth rates for total fixed broadband lines in Denmark (%) for the current and last year (quarterly data)
Total fixed broadband lines on total telephone lines in Denmark (%) for the current and last year (quarterly data)
Total fixed broadband lines by technology in Denmark for the current and last year (quarterly data)
Total IPTV subscribers in Denmark for the current and last year (quarterly data)
Total IPTV subscribers on total fixed broadband lines in Denmark (%) for the current and last year (quarterly data)
Growth rates for total IPTV subscribers in Denmark (%) for the current and last year (quarterly data)
Penetration of IPTV in Denmark (as a percentage of total Pay-TV subscribers) compared with other main Western European countries
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