Overview of the Business & Enterprise Application Software and Services Market in Emerging Asia-Pacific (India) 2009
AMI Partners, July 2009, Pages: 40
This report seeks to provide a perspective on growth opportunities in the LATAM SMB business applications & services market.
The objectives are:
- Determine which segments of the market are poised for long-term growth.
- Understand the potential implications a paradigm shift in business models as the industry transitions to service-based offerings.
- Assess SMB market readiness for hosted application services.
- Envision alternative vendor participation scenarios in the evolving market for hosted services
Executive Summary 3
Objectives 4
LATAM Software SMB Software & Services Spending Forecast 5
LATAM Software SMB Software & Services Spending by Sector 6
LATAM Software SMB Software & Services Spending by Product Category 7
Benefits of Enterprise Business Applications 8
LATAM Software SMB s(2008 Adoption) 9
Addressable Market for Enterprise Software 10
Industry drivers of Software as a service (SaaS) 11
Framework for Tiered Packaging Model for SaaS Solutions 12
Positioning Options for a SaaS Enterprise Application Play 13
Relative Strengths of Software & Service Vendors 14
Summary of Findings 15
Market Size & Overview Summary 16
Business Applications and Software Services Market 17
SMB Spending on Business Application Software & Services 18
Mix of SMB Spending on Business Application Software & Services 19
LATAM Software SMB: Average Spending on Business Application Software & Services 20
Accounting Software Adoption Trends - LATAM Software SMBs 21
ERP Software Adoption Trends - LATAM Software SMBs 22
CRM Software Adoption Trends - LATAM Software SMBs 23
Collaborative Software Adoption Trends - LATAM Software SMBs 24
Addressable Market Remains Under-served 25
Economic Outlook - Effect on Enterprise Software Solutions 26-27
Traditional Licensed Software Model vs. Software as a Service (SaaS) 28
Conditions For SMB Market Readiness To Adopt Hosted Application Services 29
SaaS Is Building Momentum Among Small And Mid-Market Firms 30
Trends in Hosted (SaaS) Services Adoption Among LATAM Software SMBs 31
Broadband Penetration of SMBs and by Industry Sector 32
Niche And Cross-Functional Service Models Span The Enterprise 33
Hosted Service Adoption Among LATAM Software SMBs (2008) 34
SMB Adoption of Select BPO Applications 35
Appendices 36-40
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