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Indian Small & Medium Businesses SaaS Channel Partners 2009 - A Growing Opportunity in a Challenging Business Environment

AMI Partners, June 2009, Pages: 44


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The 2009 India SMB SaaS Channel Partners report provides a comprehensive view of the new high value channel partners that have emerged in these trying economic conditions - partners that focus on providing Software-as-a-Service (SaaS) solutions to their SMB clients.

The report covers a number of topics on these high value partners including:

- Who are these partners and what are their characteristics
- What is the Total Addressable Market (TAM) for SaaS and what proportion of this flows through the channel
- How has the current economic environment influenced the decisions of these partners and their SMB clients
- What is their business model - why an increasing number of partners are transitioning to a hosted services
- What are the challenges they face
- Who are the top vendors in this space and what is their relationship with the partners
- How do you target and engage with these partners

This report is the result of extensive analysis on AMI's comprehensive channel partner survey data. The objective of this report is to provide you with an in-depth understanding of the profile of these partners and how you can effectively recruit, engage, support and build relationships with them.



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