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Research Report on Chinese Auto 4S Shops, 2010-2011 Product Image

Research Report on Chinese Auto 4S Shops, 2010-2011

  • ID: 1194705
  • December 2009
  • Region: China
  • 50 Pages
  • China Research & Intelligence

Since the 21st century, Chinese auto consumption sees a soaring tendency. Autos enter Chinese ordinary families as consumables. Chinese auto sales volume maintained a high growth rate even in the financial crisis. From Jan. to Nov. of 2009, Chinese auto sales volume reached 12.23 million, rising by 42.4% YOY.

Presently, there are over 30,000 auto distributors in China. Since the establishment of the first 4S shop of Guangqi Honda, there were over 10,000 auto 4S shops in China by the end of 2008. The number of Chinese auto 4S shops ranks the world Top.

With the intensified competition on Chinese auto market, the perfection of the sales and service channels is highly valued by auto enterprises for scale expansion. Though auto 4S shops require a large initial investment, they have become the main sales and service channel for Chinese auto manufacturers dependent on their terminal advantages of specializing in sales and service as well as building brand images. Currently, Chinese auto market gradually enters the mature stage with improving marketing concepts and maturing consumer psychology. After the prosperity for several years, Chinese auto 4S shops enter the adjustment READ MORE >

1. Concept of Auto 4S Shop
1.1. Definition of 4S
1.1.1 Sale
1.1.2 Spare Part
1.1.3 Service
1.1.4 Survey
1.2 Development History of Auto 4S Shops

2. Analysis on Operating Environment of Chinese Auto 4S Shops, 2008-2009
2.1 Analysis on Chinese Economic Environment, 2008-2009
2.2 Analysis on Chinese Policy Environment, 2008-2009

3. Operating Status of Chinese Auto 4S Shops, 2008-2009
3.1 Chinese Auto Marketing Modes
3.1.1 Auto Brand Special Shop
3.1.2 Auto Trading Market
3.1.3 Auto Industrial Park
3.1.4 Auto Chain Retail
3.1.5 Electronic Commerce Mode
3.2 Development Characteristics of Chinese Auto 4S Shops, 2008-2009
3.2.1 The Number of Chinese Auto 4S Shops Ranks the Top Globally
3.2.2 Margins from Maintenance Services Dominate Auto Profits
3.2.3 Regional Distribution of Chinese Auto 4S Shops
3.2.4 Conflicts between Auto Manufacturers and Distributors
3.3 Business Modes of Chinese Auto 4S Shops, 2008-2009
3.3.1 Multi-brand Business Mode
3.3.2 Single Brand Business Mode
3.4 Analysis on Competition on Chinese Auto 4S Shop Market, 2008-2009
3.4.1 Competition between 4S Shops and Second Hand Car Markets
3.4.2 Competition between 4S Shops and Auto Supermarkets
3.4.3 Competition among Auto 4S Shops
3.5 Current Status of Chinese Auto 4S Shops After-sales Service
3.6 Existing Problems of Business Modes and Corresponding Strategies for Chinese Auto 4S Shops, 2008-2009

4. Development of 4S Shops of Guangqi Honda
4.1 Principles of Choosing Distributors by Guangqi Honda
4.2 Principles of Establishing Sales Networks by Guangqi Honda
4.3 Return Policy of Guangqi Honda

5. Analysis on Development of 4S Shops of Dongfeng Nissan
5.1 Profit Models of 4S Shops of Dongfeng Nissan
5.2 Development Strategies of 4S Shops of Dongfeng Nissan

6. Development of 4S Shops of Beijing Hyundai
6.1 Service and Marketing Strategies of 4S Shops of Beijing Hyundai
6.2 Service and Marketing Improvement Strategies of 4S Shops of Beijing Hyundai

7. Development of 4S Shops of Chery
7.1 Business Modes of 4S Shops of Chery
7.2 Principles of Setting up 4S Shops of Chery

8. Prediction on Development Tendency of Chinese Auto 4S Shops, 2010-2011
8.1 Prediction on Development of Chinese Auto 4S Shops, 2010-2011
8.2 Prediction on Investment Opportunities of Chinese Auto 4S Shops, 2010-2011
8.3 Development Recommendations for Chinese Auto 4S Shops, 2010-2011

Selected Charts

Chart Chinese Auto Sales Volumes, 2004-2008
Chart Chinese GDP per Capita, 2004-2008
Chart Disposable Income per Capita of Chinese Urban Residents, 2004-2009
Chart Chinese Auto Reserving Volumes, 2004-2008
Chart Distribution of Chinese Auto 4S Shops
Chart Number of Chinese Auto 4S Shops, 2004-2008
Chart Profit Structure of Chinese Auto Distributors
Chart Prediction on Chinese Auto Sales Volumes, 2009-2012
Chart Prediction on Quantity of Chinese Auto 4S Shops, 2009-2012

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