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Retailer Financial Services in Northern and Central Europe
Finaccord, Nov 2009, Pages: 240
Retailer Financial Services in Northern and Central Europe is a report, based on a survey of 1,285 high profile retail brands in 14 countries in Northern and Central Europe, about the activity and partnerships of major retailers in areas of financial services including payment cards, consumer finance, retail banking and mainstream insurance policies, namely motor insurance, household insurance, accident insurance, dental insurance, other health insurance, travel insurance, pet insurance and life insurance. In addition, the study also covers proprietary and coalition loyalty schemes and international remittances. Countries covered are Austria, the Czech Republic, Denmark, Estonia, Finland, Germany, Hungary, Latvia, Lithuania, Norway, Poland, Slovakia, Sweden and Switzerland. In fact, the study provides a comprehensive and detailed overview of the market for retailer financial services across the 14 countries in Northern and Central Europe that goes far beyond the scope of previously published research. Moreover, the PartnerBASE™ database that accompanies the report details each of the many marketing initiatives for co-branded and store cards, proprietary and coalition loyalty programs, consumer finance, banking products, retailer insurance and international remittances traced by Finaccord. Other global regions covered in sister reports and associated databases are Eastern and South-Eastern Europe, Southern and Western Europe, Asia Pacific and the Middle East, and North and Latin America.
Key features of this report include:
- comprehensive coverage of the involvement in financial services of 1,285 major retail brands in eight countries in Northern and Central Europe;
- investigation of over 650 schemes for retailer payment cards and point-of-sale finance: which finance providers are strong in which countries and with which retail chains do they collaborate?
- identification of close to 500 proprietary retailer loyalty programs including the split by country according to whether they are linked to a corresponding payment card or to a card with no payment function;
- focus on key initiatives in retailer banking such as C&A Bank, EDEKA Bank, ICA Banken, IKANO Banken, MedMera Bank, Migros Bank and Resurs Bank;
- in-depth consideration of retailer provision of mainstream insurance: 32 major retail brands in Northern and Central Europe were active in ‘brandassurance’ by the end of 2009.
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