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Baby food in Croatia to 2013

Datamonitor, Dec 2009, Pages: 138


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This databook provides key data and information on the baby food market in Croatia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

- Contains information on four categories: baby cereals, bottled baby food, other baby foods and baby snacks

- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

- Category level company and brand share as well as distribution share information for 2007 and 2008

- Review of the top two companies within the baby food market, including company overview, key facts and business description

Highlights of this title

The market for baby food in Croatia increased at a compound annual growth rate of 1.9% between 2003 and 2008.

The baby cereals category led the baby food market in Croatia, accounting for a share of 62.7%.

Leading players in Croatia baby food market include Podravka, Nestle S.A and HiPP & Co.

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the baby food market in Croatia

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements




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