|
|
 |
|
Viewing report
|
|
|
|
OTC Healthcare in Germany to 2013
Datamonitor, Dec 2009, Pages: 194
This databook provides key data and information on the OTC healthcare market in Germany. This report is a comprehensive resource for market, category and segment level data including value, distribution share and company & brand share.
Scope
- Contains information on:analgesics,medicated skin product,topical OTC,traditional,indigestion,cough&cold,plasters&Bandages,vitamins and first aid kits
- Market,category and segment level information on value with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
- Review of the top two companies within the OTC healthcare market, including company overview, key facts and business description
Highlights of this title
The market for OTC healthcare in Germany increased at a compound annual growth rate of 0.8% between 2003 and 2008.
The traditional medicines category led the OTC healthcare market in Germany, accounting for a share of 19.4%.
Leading players in German OTC healthcare market include Johnson & Johnson, Bayer AG and GlaxoSmithKline Plc.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the OTC healthcare market in Germany
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
Customers who bought this item also bought
Topical OTC Medicines Market in Germany to 2014 (OTC Healthcare)
Rx-to-OTC Switching Strategies - New Switching Opportunities in Weight Management and Smoking Cessation, but Encouraging the Uptake of Self-Medication Remains a Challenge
Other OTC Healthcare Products Market in Germany to 2014 (OTC Healthcare)
OTC Opportunities in Europe, the US and Japan: Key Trends, Leading Players and Future Rx-OTC Switching
Traditional Medicines Market in Germany to 2014 (OTC Healthcare)
OTC Healthcare in Taiwan to 2013
Healthcare, Regulatory and Reimbursement Landscape - Germany
OTC Healthcare in Hong Kong to 2013
OTC Healthcare in Canada to 2013
OTC Healthcare in Italy to 2013
|
|
|
|
