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Colour Cosmetics in Bulgaria

  • ID: 119694
  • April 2016
  • Region: Bulgaria
  • 30 Pages
  • Euromonitor International
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There has been a clear move among consumers towards purchasing colour cosmetics during promotional periods. This was particularly prevalent in 2014 during the banking crisis and continued into 2015, to a lesser extent. However, more frequent and longer promotions did not have a negative impact on pricing, as consumers used the opportunity to purchase premium products.

The Colour Cosmetics in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Colour Cosmetics market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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COLOUR COSMETICS IN BULGARIA

April 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Colour Cosmetics by Category: Value 2010-2015
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2010-2015
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2010-2015
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2011-2015
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2012-2015
Table 6 LBN Brand Shares of Eye Make-up: % Value 2012-2015
Table 7 LBN Brand Shares of Facial Make-up: % Value 2012-2015
Table 8 LBN Brand Shares of Lip Products: % Value 2012-2015
Table 9 LBN Brand Shares of Nail Products: % Value 2012-2015
Table 10 LBN Brand Shares of Premium Colour Cosmetics: % Value 2012-2015
Table 11 Forecast Sales of Colour Cosmetics by Category: Value 2015-2020
Table 12 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 13 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Aroma Ad in Beauty and Personal Care (bulgaria)
Strategic Direction
Key Facts
Summary 1 Aroma AD: Key Facts
Summary 2 Aroma AD: Operational Indicators
Competitive Positioning
Summary 3 Aroma AD: Competitive Position 2015
Rubella Beauty Ad in Beauty and Personal Care (bulgaria)
Strategic Direction
Key Facts
Summary 4 Rubella Beauty Ad: Key Facts
Summary 5 Rubella Beauty Ad: Operational Indicators
Competitive Positioning
Summary 6 Rubella Beauty Ad: Competitive Position 2015
Executive Summary
Value Growth for Beauty and Personal Care in 2015
Market Recovers After the 2014 Banking Crisis
Internationals Consolidate Their Leading Positions in Beauty and Personal Care
New Product Development Focuses on Ingredients and Functionality
Growth Set To Remain Positive, Albeit Low, for Beauty and Personal Care
Key Trends and Developments
Continued Investment in Advertising
Rapidly Declining and Ageing Population Shape Market Trends and Inhibit Growth
Fragmented Market Is Led by Multinationals
Market Data
Table 14 Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 16 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
Table 17 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 18 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 19 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
Table 20 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
Table 21 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
Table 22 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
Table 23 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
Table 24 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 25 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 26 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
Summary 7 Research Sources

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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