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Deodorants in France

Euromonitor International, Aug 2011, Pages: 49


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Deodorants was carried by the wave of natural and healthy products in 2010, notably more natural products without aluminium salts and parabens. After Sanex0% in 2009, Sanex Natur Protect, Garnier Minerals and Rexona Minerals were introduced in 2010. According to a marketer, women were more receptive to such products as many of them were already seeking skin-friendly deodorants. This was less the case for men that prioritised efficiency in their purchases. Nonetheless, this could change with the...

The Deodorants in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Deodorants market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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