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Deodorants in Greece


Description: The Deodorants in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2003-2008), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2013 illustrate how the market is set to change. Product coverage: deodorant sprays, pumps, roll-ons, sticks, creams, wipes. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the cosmetics & toiletries industry
- Pinpoint growth sectors and trends and identify factors driving change
- Understand the competitive environment, the market’s major players and leading brands
- Use five-year forecasts to assess how the market is predicted to develop


Contents: Deodorants in Greece
Euromonitor International
June 2009
List of Contents and Tables
Executive Summary
Shaky Economic Environment Has Slight Impact
Trends Benefit Innovative Materials and Natural Ingredients
Competition From Masstige and "pharmacy" Brands Increases
Non-grocery Retailers To Over-perform Grocery Players for the First Time
Growth Set To Continue in Coming Years
Key Trends and Developments
Organic and Natural Represent Key Buzzwords
Pharmacy Brands Go Mainstream
Specialised Products and Emerging Demand for Customisation
Beauty Services Impact Trends on Cosmetics and Toiletries
Switching Focus: From the Celebrity Image To the everyday People
Market Data
Table 1 Sales of Cosmetics and Toiletries by Sector: Value 2003-2008
Table 2 Sales of Cosmetics and Toiletries by Sector: % Value Growth 2003-2008
Table 3 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 4 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 5 Sales of Premium Cosmetics by Sector: Value 2003-2008
Table 6 Sales of Premium Cosmetics by Sector: % Value Growth 2003-2008
Table 7 Cosmetics and Toiletries Company Shares by NBO Retail Value 2004-2008
Table 8 Cosmetics and Toiletries Company Shares by GBO Retail Value 2004-2008
Table 9 Cosmetics and Toiletries Brand Shares by Retail Value 2005-2008
Table 10 Penetration of Private Label by Sector by Retail Value 2003-2008
Table 11 Sales of Cosmetics and Toiletries by Distribution Format: % Analysis 2003-2008
Table 12 Sales of Cosmetics and Toiletries by Sector and by Distribution Format: % Analysis 2008
Table 13 Forecast Sales of Cosmetics and Toiletries by Sector: Value 2008-2013
Table 14 Forecast Sales of Cosmetics and Toiletries by Sector: % Value Growth 2008-2013
Table 15 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 16 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Table 17 Forecast Sales of Premium Cosmetics by Sector: Value 2008-2013
Table 18 Forecast Sales of Premium Cosmetics by Sector: % Value Growth 2008-2013
Appendix
Gift Sets
Definitions
Summary 1 Research Sources
Apivita SA
Strategic Direction
Key Facts
Summary 2 ApiVita SA: Key Facts
Summary 3 ApiVita SA: Operational Indicators
Company Background
Production
Competitive Positioning
Table 19 ApiVita SA: Competitive Position 2008
Korres Natural Products SA
Strategic Direction
Key Facts
Summary 4 Korres Natural Products SA: Key Facts
Summary 5 Korres Natural Products SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 6 Korres Natural Products SA: Competitive Position 2008
Mastic SpA Sodis SA
Strategic Direction
Key Facts
Summary 7 Mastic Spa Sodis SA: Key Facts
Summary 8 Mastic Spa Sodis SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Mastic Spa Sodis SA: Competitive Position 2008
Notos Com Holdings SA
Strategic Direction
Key Facts
Summary 10 Notos Com Holdings SA: Key Facts
Summary 11 Notos Com Holdings SA: Company Operational Indicators
Company Background
Competitive Positioning
Summary 12 Notos Com Holdings SA: Competitive Position 2008
Sarantis Sa, Gr
Strategic Direction
Key Facts
Summary 13 Gr Sarantis SA: Key Facts
Summary 14 Gr Sarantis SA: Company Operational Indicators
Summary 15 Gr Sarantis SA: Group Operational Indicators
Company Background
Production
Competitive Positioning
Summary 16 Gr Sarantis SA: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 20 Sales of Deodorants by Subsector: Value 2003-2008
Table 21 Sales of Deodorants by Subsector: % Value Growth 2003-2008
Table 22 Sales of Deodorants by Subsector: Value 2003-2008
Table 23 Sales of Deodorants by Subsector: % Value Growth 2003-2008
Table 24 Deodorants Premium Vs Mass % Analysis 2003-2008
Table 25 Deodorants Company Shares by Retail Value 2004-2008
Table 26 Deodorants Brand Shares by Retail Value 2005-2008
Table 27 Deodorants Premium Brand Shares 2005-2008
Table 28 Forecast Sales of Deodorants by Subsector: Value 2008-2013
Table 29 Forecast Sales of Deodorants by Subsector: % Value Growth 2008-2013
Table 30 Forecast Sales of Deodorants by Subsector: Value 2008-2013
Table 31 Forecast Sales of Deodorants by Subsector: % Value Growth 2008-2013
Table 32 Forecast Deodorants Premium Vs Mass % Analysis 2008-2013




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