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Depilatories in Austria
Euromonitor International, May 2011, Pages: 23
It is common practice for female consumers to remove hairs on the underarms, legs and partly or fully in intimate areas for reasons of hygiene and well-being. The effectiveness of depilatories is quickly visible, and many women test different products before settle for their preferred product type and/or brand. Due to a higher turnover of preferred products and high trial and error rate, depilatories sales grew by 5% in 2010, to €29 million.
The Depilatories in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Depilatories market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Depilatories in Austria
Euromonitor International
May 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Depilatories by Category: Value 2005-2010
Table 2 Sales of Depilatories by Category: % Value Growth 2005-2010
Table 3 Depilatories Company Shares 2006-2010
Table 4 Depilatories Brand Shares by GBN 2007-2010
Table 5 Forecast Sales of Depilatories by Category: Value 2010-2015
Table 6 Forecast Sales of Depilatories by Category: % Value Growth 2010-2015
Dm Drogerie Markt GmbH in Beauty and Personal Care (austria)
Strategic Direction
Key Facts
Summary 1 Dm Drogerie markt GmbH: Key Facts
Summary 2 Dm Drogerie markt GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Dm Drogerie markt GmbH: Competitive Position 2010
Executive Summary
Stable But Slow Growth
Cross-market Trends Visible
International Competitive Landscape
Store-based Retailing Dominant But Decreasing
Weak Growth Predicted for the Forecast Period
Key Trends and Developments
Recovery From Economic Crisis
Importance of "generation 20"
Ageing Society Shopping Younger
Natural Products: Yes Or No?
Beauty Care Shopping As An Experience
Market Data
Table 7 Sales of Beauty and Personal Care by Category: Value 2005-2010
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
Table 9 Sales of Premium Cosmetics by Category: Value 2005-2010
Table 10 Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
Table 11 Beauty and Personal Care Company Shares by NBO 2006-2010
Table 12 Beauty and Personal Care Company Shares by GBO 2006-2010
Table 13 Beauty and Personal Care Brand Shares by GBN 2007-2010
Table 14 Penetration of Private Label by Category 2005-2010
Table 15 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
Table 16 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
Table 19 Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
Table 20 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015
Definitions
Summary 4 Research Sources
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